[8] 2002 e-business-strategies-for-virtual-organizations
[8] 2002 e-business-strategies-for-virtual-organizations
[8] 2002 e-business-strategies-for-virtual-organizations
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e-Business Strategies <strong>for</strong> Virtual Organizations<br />
76<br />
sufficient drive and vision to sustain the ISP activity? Furthermore<br />
it is envisaged that vital to the success of the SISP<br />
activity would be boundary spanning activity. Individuals from<br />
each organization must operate to articulate their organization’s<br />
issues, concerns and needs to the team, while serving to<br />
communicate ongoing progress and decisions of the team to<br />
their respective <strong>organizations</strong>.<br />
The history of the collaborators with respect to establishing<br />
routine, transaction-based interorganizational systems may be<br />
important in facilitating their migration to more strategic-type<br />
IOS, and hence it could be argued, to SISP <strong>for</strong> alliances or<br />
networks. We suggest also that the learning involved in<br />
establishing operational level IOS is an important precursor to a<br />
willingness to establish more strategic level connections. Thus it<br />
might be expected that a successful history amongst the<br />
collaborators in the planning and development of a specific<br />
system may be necessary be<strong>for</strong>e there is a willingness to engage<br />
in any interorganizational SISP.<br />
New techniques that emphasize strategic thinking and positioning<br />
as distinct from <strong>for</strong>mal bureaucratic planning and that focus<br />
on the nature and richness of partnerships and alliances with<br />
suppliers, customers and <strong>business</strong> partners would also enhance<br />
SISP <strong>for</strong> SBNs. While such techniques as value chain analysis<br />
and critical success factors identification can be focused on the<br />
external <strong>business</strong> network, they do not focus naturally on the<br />
issue of the number and nature of synergistic partnerships that<br />
are best <strong>for</strong> the organization.<br />
However, techniques that focus on the positioning of the<br />
organization in a network of relationships which include<br />
customers as well as <strong>business</strong> partners and suppliers are a<br />
valuable addition to the strategy process <strong>for</strong> the extended<br />
enterprise. We shall be examining this in greater detail in<br />
Chapter 11.<br />
Arguably behavioural models of SISP need to change as well.<br />
Too often it seems that SISP is regarded as a <strong>for</strong>mal, finite<br />
activity, done to produce a specific document (the IS plan), and<br />
then is no longer done <strong>for</strong> some time. This view is completely at<br />
odds with the view of the authors who see planning in turbulent<br />
and uncertain times as a vital and increasing activity, such that<br />
it permeates everyday thinking about IS/IT. Along with this<br />
idea there is clearly a need <strong>for</strong> new thinking that emphasizes<br />
strategy and positioning as distinct from <strong>for</strong>mal bureaucratic<br />
planning. This new thinking must focus on the nature and