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292<br />

Part Three<br />

Planning and control<br />

Figure 10.17 How easy is an operation to control?<br />

Short case 10<br />

Routeing and scheduling helps<br />

milk processor gain an extra<br />

collection trip a day<br />

Robert Wiseman Dairies is a major supplier of liquid milk,<br />

buying, producing and delivering to customers throughout<br />

Great Britain. The company’s growth has been achieved<br />

through its strong relationship with farmer suppliers,<br />

ongoing investment in dairies and distribution depots, and<br />

excellent customer care. But, unless the company can<br />

schedule its collection and delivery activities effectively,<br />

both its costs and its customer service could suffer. This<br />

is why it uses a computerized routeing and scheduling<br />

system and a geographic information system to plan its<br />

transport operations. Previously the company’s tankers<br />

completed two trips in a day – one involving offloading at<br />

locally based collection points, the other delivering direct<br />

to the company’s factory. Now the same vehicles complete<br />

three round trips a day because of additional collections<br />

and a scheduling system (the TruckStops system).<br />

Describing the change to its milk collection operations,<br />

group transport manager William Callaghan explains:<br />

‘The network of farms that supply our milk is constantly<br />

evolving, and we’re finding that we now tend to deal with<br />

a smaller number of larger farms, often within a narrower<br />

radius. That gives us the opportunity to use our vehicles<br />

more economically, but it also means we need to keep<br />

updating our collection routes. In the past the company<br />

scheduled collections manually with the aid of maps, but<br />

we simply couldn’t keep up with the complexity of the<br />

task with a manual system. In any case, TruckStops does<br />

the scheduling much more efficiently in a fraction of the<br />

time. One of the challenges in scheduling milk collection is<br />

that the vehicles start off each day empty, and ideally end<br />

up fully loaded. It’s the exact reverse of a normal delivery<br />

operation.’<br />

The scheduling system has also proved invaluable<br />

in forward planning and ‘first-cut’ costing of collections<br />

from potential new suppliers. By using the system<br />

for progressive refinements to its regular schedules,<br />

Wiseman has been able to create what amount to<br />

‘look-up charts’ that give approximate costs for<br />

collections from different locations.<br />

Source: Robert Wiseman Dairies

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