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Chapter 20 Organizing for improvement 619<br />

in Table 20.2. Examples of enablers are the improvement techniques that were described in<br />

Chapter 18.<br />

Improvement as learning<br />

Note that many of the abilities and behaviours describes in Table 20.2 are directly or indirectly<br />

related to learning in some way. This is not surprising given that operations improvement<br />

implies some kind of intervention or change to the operation, and change will be evaluated<br />

in terms of whatever improvement occurs. This evaluation adds to our knowledge of how the<br />

operation really works, which in turn increases the chances that future interventions will<br />

also result in improvement. This idea of an improvement cycle was discussed in Chapter 18.<br />

What is important is to realize that it is a learning process, and it is crucial that improvement<br />

is organized so that it encourages, facilitates and exploits the learning that occurs during<br />

improvement. This requires us to recognize that there is a distinction between single- and<br />

double-loop learning. 12<br />

Single-loop learning<br />

Double-loop learning<br />

Single- and double-loop learning<br />

Single-loop learning occurs when there is a repetitive and predictable link between cause and<br />

effect. Statistical process control (see Chapter 17), for example, measures output characteristics<br />

from a process, such as product weight, telephone response time, etc. These can then be used<br />

to alter input conditions, such as supplier quality, manufacturing consistency, staff training,<br />

with the intention of ‘improving’ the output. Every time an operational error or problem<br />

is detected, it is corrected or solved, and more is learned about the process. However, this<br />

happens without questioning or altering the underlying values and objectives of the process,<br />

which may, over time, create an unquestioning inertia that prevents it adapting to a changing<br />

environment. Double-loop learning, by contrast, questions the fundamental objectives or<br />

service or even the underlying culture of the operation. This kind of learning implies an ability<br />

to challenge existing operating assumptions in a fundamental way. It seeks to re-frame competitive<br />

assumptions and remain open to any changes in the competitive environment. But<br />

being receptive to new opportunities sometimes requires abandoning existing operating<br />

routines which may be difficult to achieve in practice, especially as many operations reward<br />

experience and past achievement (rather than potential) at both an individual and a group<br />

level. Figure 20.13 illustrates single and double-loop learning.<br />

Figure 20.13 Single- and double-loop learning

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