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Chapter 11 Capacity planning and control 311<br />

to work into the middle of night, under floodlights.<br />

Another capacity problem is the operation’s staffing<br />

levels. It relies on temporary seasonal harvesting and<br />

packing staff to supplement the full-time employees<br />

for both the English and Spanish seasons. Since most<br />

of the crop is transported to the UK in bulk, a large<br />

permanent staff is maintained for packing and distribution<br />

in the UK. The majority of the Spanish workforce is<br />

temporary, with only a small number retained during the<br />

extremely hot summer to grow and harvest other crops<br />

such as melons.<br />

The specialist lettuce harvesting machines (the ‘rigs’)<br />

are shipped over to Spain every year at the end of the<br />

English season, so that the company can achieve maximum<br />

utilization from all this expensive capital equipment. These<br />

rigs not only enable very high productivity of the pickers,<br />

but also ensure the best possible conditions for quality<br />

packing and rapid transportation to the cold stores.<br />

Level capacity plan<br />

In a level capacity plan, the processing capacity is set at a uniform level throughout the<br />

planning period, regardless of the fluctuations in forecast demand. This means that the same<br />

number of staff operate the same processes and should therefore be capable of producing<br />

the same aggregate output in each period. Where non-perishable materials are processed, but<br />

not immediately sold, they can be transferred to finished goods inventory in anticipation of<br />

sales at a later time. Thus this plan is feasible (but not necessarily desirable) for our examples<br />

of the woollen knitwear company and the aluminium producer (see Fig. 11.7).<br />

Level capacity plans of this type can achieve the objectives of stable employment patterns,<br />

high process utilization, and usually also high productivity with low unit costs. Unfortunately,<br />

they can also create considerable inventory which has to be financed and stored. Perhaps<br />

the biggest problem, however, is that decisions have to be taken as to what to produce for<br />

inventory rather than for immediate sale. Will green woollen sweaters knitted in July still be<br />

fashionable in October? Could a particular aluminium alloy in a specific sectional shape still<br />

be sold months after it has been produced? Most firms operating this plan, therefore, give<br />

priority to only creating inventory where future sales are relatively certain and unlikely to be<br />

affected by changes in fashion or design. Clearly, such plans are not suitable for ‘perishable’<br />

products, such as foods and some pharmaceuticals, for products where fashion changes rapidly<br />

and unpredictably (for example, popular music CDs, fashion garments), or for customized<br />

products.<br />

A level capacity plan could also be used by the hotel and supermarket, although this would<br />

not be the usual approach of such organizations, because it usually results in a waste of staff<br />

resources, reflected in low productivity. Because service cannot be stored as inventory, a<br />

level capacity plan would involve running the operation at a uniformly high level of capacity<br />

Source: Corbis<br />

Figure 11.7 Level capacity plans which use anticipation inventory to supply future demand

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