success - Turbo Coach, achieve breakthroughs - Brian Tracy
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102<br />
<strong>Turbo</strong><strong>Coach</strong><br />
proposition was initially regarded as preposterous—and<br />
often still is by those who do not truly understand the principle.<br />
Through his research, Ricardo demonstrated that trade<br />
between two countries can be mutually profitable, even when<br />
one country is more productive than the other in every commodity<br />
that is being exchanged. Ricardo used trade between<br />
Portugal and England as a prime example. Portugal could<br />
produce both wheat and wine more cheaply than England,<br />
giving Portugal an absolute cost advantage in both commodities.<br />
Delving deeper into the economics of these two industries,<br />
Ricardo found that one unit of wine in England cost<br />
the same amount to produce as two units of wheat, while in<br />
Portugal, the production cost of one unit of wine was the<br />
same as 1.5 units of wheat.<br />
Lost Opportunity<br />
Even though Portugal could produce wheat more cheaply<br />
than England, every unit of wheat it produced cost the country<br />
the opportunity to make a higher profit by producing a<br />
unit of wine. This is known as a lost opportunity cost.<br />
From this perspective, Portugal had a comparative cost<br />
advantage in the production of wine and England had a comparative<br />
advantage in the production of wheat. Ricardo went<br />
on to show how both countries could benefit by trading these<br />
two products with each other, with Portugal focusing on the<br />
production of wine and England focusing on the production<br />
of wheat.