success - Turbo Coach, achieve breakthroughs - Brian Tracy
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50<br />
<strong>Turbo</strong><strong>Coach</strong><br />
that can serve as a buffer during this renewal process, which<br />
is often beset by unexpected challenges.<br />
The consequence of failing to focus on changing conditions<br />
is that change will overtake you and your career or<br />
business, and you will find yourself in the Decline Phase. In<br />
this phase, old personal habits and business practices no<br />
longer work. If you do find yourself in phase three, the solution<br />
is simple. Ask yourself the essential strategic planning<br />
questions we have examined in the previous chapters. Your<br />
goal is to transform phase three into a new phase one by<br />
reaffirming yourself and your career or business in response<br />
to changing external and internal conditions. The stakes in<br />
this phase are high: You must adapt and move on or fail. The<br />
challenges in phase three can be daunting, but they offer a<br />
chance to expand your leadership abilities, revisit your vision<br />
for your career or business, and bring new life to your work.<br />
The adaptation and reinvention required of all careers and<br />
businesses that find themselves in phase three is a hallmark<br />
of life in the twenty-first century. And it is a test all <strong>success</strong>ful<br />
people must pass if they are to prevail in their careers or<br />
grow a profitable business.<br />
Application Exercise<br />
1. Where are you personally on the Sigmoid Curve?<br />
Phase one, the Learning Phase?<br />
Phase two, the Growth Phase?<br />
Phase three, the Decline Phase?<br />
2. If in phase one, what are you doing, personally, to<br />
ensure survival and to move into phase two?