success - Turbo Coach, achieve breakthroughs - Brian Tracy

The Parthenon Principle
113
Incremental Changes
Consider the human body. It has several systems—pillars, if
you will—each of which supports the body. Improve one and
the overall health of the person improves. Improve them all
by just a small amount and the individual will experience a
significant increase in health, energy, and vitality. This is why
a proper fitness program addresses all systems: pulmonary
(lungs), cardiac (heart), skeletal (bones), muscular, digestive,
and so on. As each system is strengthened, the vital indicators
of the body’s health, such as pulse, blood pressure, respiratory
rate, and so on, improve dramatically, indicating a
major improvement in overall health.
Similarly, your business or organization consists of several
foundational systems, all of which are interrelated. In
our coaching program, we consider seven core systems or
pillars: sales, services, pricing, promotion, referrals, productivity,
and profitability (i.e., cost controls). As with the
human body, an improvement in any one of these systems
will lead to an improvement in the overall health of the organization
or your business. Moreover, such improvements are
cumulative. In other words, overall performance will increase
exponentially with a change in each area. As a result,
improvements of just 10 percent in each of the seven areas of
activity will virtually double the productivity and the profitability
of the overall enterprise.
Performance Cumulative
Area of Activity Improvement Effect
Sales 10% 1.10 x
Services 10% 1.21 x
Pricing 10% 1.33 x