success - Turbo Coach, achieve breakthroughs - Brian Tracy

Where Are You on the Sigmoid Curve?
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ness and revenues surge ahead, possibilities multiply, and the
atmosphere is one of energy and exhilaration. This is an exciting
time in a career or business when opportunities present
themselves at every turn and mistakes are merely chances to
learn and grow, leading to new avenues for success rather
than failure.
In phase three, the Decline Phase, careers and businesses
experience a drop in sales, rewards, and excitement. The atmosphere
mirrors the decline in revenues and is marked by a
loss of enthusiasm and a dip in morale. The verve and excitement
that marked phase two diminish. You may question
whether you have chosen the right career, or if you should be
in the business you have chosen for yourself.
Successful people learn to track the health of their careers
or businesses by continually monitoring their positions on
the Sigmoid Curve. They respond quickly and decisively to
any changes that could affect their futures or the futures of
their businesses.
In phase one, the qualities of courage and persistence
help you hold onto the vision you have for your career or
business. Flexibility in setting and executing strategy to attain
that vision is also a key trait during this phase.
During phase two, enjoy your growing success but keep
a close watch on both the economy and the marketplace.
Never allow success to make you complacent. Be prepared to
make whatever changes are needed to keep your competitive
edge. Your first responsibility to both your career and your
business is to recognize and understand changes and influences
in your market and continually adapt both yourself
and your business to ensure continuing success.
While you are in phase two, take advantage of strong
revenue and profits by building a substantial cash reserve