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3 Fundamentals of press design

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4 Metal Forming Handbook<br />

major strategic benefits by increasing “local content” and so ensuring<br />

an improved market position.<br />

The North and South American markets are supplied locally. The<br />

NAFTA area is coordinated by Schuler Inc. in Ohio, while South America’s<br />

common market, the Mercosul, is supervised from Brazil. The high<br />

standard <strong>of</strong> quality achieved by the SCHULER plant in Brazil has opened<br />

up even the most demanding markets.<br />

In the growing market <strong>of</strong> China, the SCHULER Group runs two joint<br />

venture corporations in cooperation with Chinese partners for the manufacture<br />

<strong>of</strong> mechanical <strong>press</strong>es and hydraulic <strong>press</strong>es.<br />

Today, we stand on the threshold to a new millennium marked by<br />

increasing market globalisation and rapidly changing organizational<br />

and producing structures. Under these rapidly changing conditions, it<br />

is SCHULER’s workforce which remains the single most important determining<br />

factor between success and failure. The technological orientation<br />

<strong>of</strong> the staff provides the innovative impetus which will secure the<br />

company’s development as it moves into the 21st century.<br />

This Metal Forming Handbook reflects the technical competence, the<br />

rich source <strong>of</strong> ideas and the creativity <strong>of</strong> the SCHULER Group’s workforce.<br />

The book takes an in-depth look at the pioneering stage <strong>of</strong> development<br />

reached by today’s <strong>press</strong>es and forming lines, and at related production<br />

processes, with particular emphasis on the development <strong>of</strong> control<br />

engineering and automation. Developments in the classical fields <strong>of</strong><br />

<strong>design</strong>, mechanical engineering, dynamics and hydraulics are now<br />

being influenced to an ever greater degree by more recently developed<br />

technologies such as CAD, CAM, CIM, mechatronics, process simulation<br />

and computer-aided measurement and process control technology.<br />

In today’s environment, the main objective <strong>of</strong> achieving enhanced<br />

product quality and productivity is coupled with lower investment and<br />

operating costs. In addition, questions <strong>of</strong> reliability, uptime, accident<br />

prevention, process accounting, economical use <strong>of</strong> resources and environmental<br />

conservation play also a central role.<br />

In view <strong>of</strong> the fundamental importance <strong>of</strong> metal forming technology<br />

today, this Handbook <strong>of</strong>fers the reader a reference work whose usefulness<br />

stretches to practically every branch <strong>of</strong> industry. The book provides<br />

an in-depth analysis <strong>of</strong> most <strong>of</strong> the important manufacturing technologies<br />

as a system comprising the three elements: process, production<br />

line and product.<br />

Metal Forming Handbook /Schuler (c) Springer-Verlag Berlin Heidelberg 1998

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