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Proceedings of the 8th International Conference on Intellectual ...

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Annukka Jyrämä et al.<br />

knowledge creati<strong>on</strong> by studying <str<strong>on</strong>g>the</str<strong>on</strong>g> role <str<strong>on</strong>g>of</str<strong>on</strong>g> communities <str<strong>on</strong>g>of</str<strong>on</strong>g> practice (see e.g. Brown and Duguid 1991,<br />

2001, Lave and Wenger 1991, Wenger 1998, Wenger and Snyder 2000, Cox 2004) or<br />

microcommunites <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge (v<strong>on</strong> Korgh et al. 2000) and <str<strong>on</strong>g>the</str<strong>on</strong>g>ir inherent dominant logic (e.g. Bettis<br />

and Prahalad 1995, V<strong>on</strong> Korgh and Grand 2000) as barriers to or enablers for learning and sharing<br />

knowledge.<br />

The paper reports a large survey c<strong>on</strong>ducted am<strong>on</strong>g <str<strong>on</strong>g>the</str<strong>on</strong>g> city <str<strong>on</strong>g>of</str<strong>on</strong>g> Helsinki employees. Altoge<str<strong>on</strong>g>the</str<strong>on</strong>g>r 1800<br />

resp<strong>on</strong>ses were received. The following secti<strong>on</strong>s elaborate <str<strong>on</strong>g>the</str<strong>on</strong>g> chosen <str<strong>on</strong>g>the</str<strong>on</strong>g>oretical approaches and<br />

research methodology, and <str<strong>on</strong>g>the</str<strong>on</strong>g> research site, <str<strong>on</strong>g>the</str<strong>on</strong>g> city <str<strong>on</strong>g>of</str<strong>on</strong>g> Helsinki. C<strong>on</strong>sequently, <str<strong>on</strong>g>the</str<strong>on</strong>g> key results and<br />

major findings <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> study are presented. The final secti<strong>on</strong>s c<strong>on</strong>clude by presenting key issues to<br />

reflect in future research and by managerial implicati<strong>on</strong>s.<br />

2. Learning in communities and dominant logic<br />

The <str<strong>on</strong>g>the</str<strong>on</strong>g>oretical discussi<strong>on</strong> underpinning our study c<strong>on</strong>sists <str<strong>on</strong>g>of</str<strong>on</strong>g> literature <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>textual nature <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

learning and <str<strong>on</strong>g>the</str<strong>on</strong>g> importance <str<strong>on</strong>g>of</str<strong>on</strong>g> understanding <str<strong>on</strong>g>the</str<strong>on</strong>g> situati<strong>on</strong>al and cultural aspects affecting employee<br />

percepti<strong>on</strong>s <strong>on</strong> learning and development work. (see e.g. Bäcklund, 2007, Bäcklund et al. 2010,<br />

Brown and Duguid, 2001, Lave and Wenger, 1991)<br />

Learning is regarded as an <strong>on</strong>going and dynamic social process, which occurs intenti<strong>on</strong>ally or<br />

unintenti<strong>on</strong>ally in everyday activities, (see e.g. Araujo 1998, Gherardi, 1999, also Le<strong>on</strong>ard and<br />

Sensiper, 1998: implicit learning -c<strong>on</strong>cept). In additi<strong>on</strong> to <str<strong>on</strong>g>the</str<strong>on</strong>g> process nature <str<strong>on</strong>g>of</str<strong>on</strong>g> learning, <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

c<strong>on</strong>textual and experiential nature <str<strong>on</strong>g>of</str<strong>on</strong>g> learning is emphasized (e.g. Dalley and Hamilt<strong>on</strong> 2000, Gibb<br />

1997, Kolb 1984, Johanniss<strong>on</strong>, 1996). In <str<strong>on</strong>g>the</str<strong>on</strong>g> following, <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>texts <str<strong>on</strong>g>of</str<strong>on</strong>g> learning and knowledge<br />

creati<strong>on</strong> are discussed.<br />

The c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> communities <str<strong>on</strong>g>of</str<strong>on</strong>g> practice, a c<strong>on</strong>text for learning and knowledge creati<strong>on</strong>, (e.g. Lave and<br />

Wenger 1991, Wenger 1998, Wenger and Snyder 2000, Brown and Duguid 1991, 2001, Cox 2004)<br />

has traditi<strong>on</strong>ally been defined as a freely created community that engages in an activity and <str<strong>on</strong>g>the</str<strong>on</strong>g>n<br />

gradually evolves into a tight community that learns through joint practice. It includes “<str<strong>on</strong>g>the</str<strong>on</strong>g> language,<br />

tools, documents, images, symbols, well-defined roles, specified criteria, codified procedures,<br />

regulati<strong>on</strong>s, and c<strong>on</strong>tracts that various practices make explicit for a variety <str<strong>on</strong>g>of</str<strong>on</strong>g> purposes” (Wenger<br />

1998: 47). Fur<str<strong>on</strong>g>the</str<strong>on</strong>g>rmore, Wenger (1998: 73) defines <str<strong>on</strong>g>the</str<strong>on</strong>g> dimensi<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> practice as <str<strong>on</strong>g>the</str<strong>on</strong>g> property <str<strong>on</strong>g>of</str<strong>on</strong>g> a<br />

community through mutual engagement, joint enterprise, and shared repertoire. There are<br />

communities <str<strong>on</strong>g>of</str<strong>on</strong>g> people, who share some activity or practice and possess similar values, norms and<br />

language (Lave and Wenger 1991, Wenger 1998).<br />

The boundaries <str<strong>on</strong>g>of</str<strong>on</strong>g> communities <str<strong>on</strong>g>of</str<strong>on</strong>g> practice are blurred. It has been stated that we may have various<br />

ways and levels to participate in a community, we may be active members engaged in <str<strong>on</strong>g>the</str<strong>on</strong>g> creati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> shared values and norms, or we may be newcomers <strong>on</strong>ly having peripheral access, learning <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

ways <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> community. The term ‘legitimate peripheral participati<strong>on</strong>’ (Lave and Wenger 1991) points<br />

out two ways in which <strong>on</strong>e can become a part <str<strong>on</strong>g>of</str<strong>on</strong>g> a community. Peripherality refers to <str<strong>on</strong>g>the</str<strong>on</strong>g> fact that <strong>on</strong>e<br />

can experience exposure before becoming a part <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> actual practice. This can be achieved by<br />

assistance, e.g. through less<strong>on</strong>s. On <str<strong>on</strong>g>the</str<strong>on</strong>g> o<str<strong>on</strong>g>the</str<strong>on</strong>g>r hand, <str<strong>on</strong>g>the</str<strong>on</strong>g>re are big differences between less<strong>on</strong>s that<br />

c<strong>on</strong>cern <str<strong>on</strong>g>the</str<strong>on</strong>g> practice and less<strong>on</strong>s that occur within <str<strong>on</strong>g>the</str<strong>on</strong>g> practice. Peripheral participati<strong>on</strong> ought to<br />

provide access to all dimensi<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> practice: to mutual engagement with o<str<strong>on</strong>g>the</str<strong>on</strong>g>r members, to <str<strong>on</strong>g>the</str<strong>on</strong>g>ir<br />

acti<strong>on</strong>s and <str<strong>on</strong>g>the</str<strong>on</strong>g>ir negotiati<strong>on</strong> practices, and to <str<strong>on</strong>g>the</str<strong>on</strong>g> repertoire <str<strong>on</strong>g>of</str<strong>on</strong>g> practices in use (Lave and Wenger<br />

1991, Wenger 1998). Moreover, in order to become a member, newcomers need to be granted<br />

enough legitimacy to be treated as potential members <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> community.<br />

The c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> a microcommunity <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge has been presented as ano<str<strong>on</strong>g>the</str<strong>on</strong>g>r c<strong>on</strong>text for joint<br />

activity, especially as an enabler for <str<strong>on</strong>g>the</str<strong>on</strong>g> knowledge creati<strong>on</strong> process (v<strong>on</strong> Krogh et al., 2000, 1997).<br />

Both <str<strong>on</strong>g>of</str<strong>on</strong>g> c<strong>on</strong>cepts imply shared values and norms that underlie <str<strong>on</strong>g>the</str<strong>on</strong>g> shared practices <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> group. A<br />

microcommunity <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge refers to a small core group <str<strong>on</strong>g>of</str<strong>on</strong>g> participants that engage in knowledge<br />

sharing and creati<strong>on</strong>. The group is characterized by its own rituals, language, practices, norms, and<br />

values. The group may also include people with various backgrounds and expertise; yet <str<strong>on</strong>g>the</str<strong>on</strong>g>y share<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> group’s aim and participate actively in its activities. A microcommunity <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge may have<br />

various tasks and aims, e.g. product development, but generally it is created to enhance knowledge<br />

creati<strong>on</strong> and sharing within a company or an organizati<strong>on</strong> (v<strong>on</strong> Krogh et al., 2000, 1997).<br />

293

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