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Proceedings of the 8th International Conference on Intellectual ...

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Rivadávia Correa Drumm<strong>on</strong>d de Alvarenga Neto<br />

Figure 5: The Fours Characteristics <str<strong>on</strong>g>of</str<strong>on</strong>g> Ba (source: N<strong>on</strong>aka and K<strong>on</strong>no, 1998)<br />

N<strong>on</strong>aka et al.(2000) enhanced <str<strong>on</strong>g>the</str<strong>on</strong>g> idea <str<strong>on</strong>g>of</str<strong>on</strong>g> ba proposed by N<strong>on</strong>aka & K<strong>on</strong>no (1998) in order to<br />

understand <str<strong>on</strong>g>the</str<strong>on</strong>g> dynamic process in which an organizati<strong>on</strong> creates, maintains and exploits knowledge.<br />

Their model c<strong>on</strong>sists <str<strong>on</strong>g>of</str<strong>on</strong>g> three elements (i) <str<strong>on</strong>g>the</str<strong>on</strong>g> SECI Process, (ii) ‘ba’- <str<strong>on</strong>g>the</str<strong>on</strong>g> shared c<strong>on</strong>text in moti<strong>on</strong> for<br />

knowledge creati<strong>on</strong> and (iii) knowledge assets. To certain extent, N<strong>on</strong>aka et al. (2000) shed more<br />

light <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> ba by suggesting that <str<strong>on</strong>g>the</str<strong>on</strong>g> four types <str<strong>on</strong>g>of</str<strong>on</strong>g> ba are defined by two dimensi<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

interacti<strong>on</strong>s: (i) <str<strong>on</strong>g>the</str<strong>on</strong>g> type <str<strong>on</strong>g>of</str<strong>on</strong>g> interacti<strong>on</strong> (individually or collective) and (ii) <str<strong>on</strong>g>the</str<strong>on</strong>g> media used in such<br />

interacti<strong>on</strong>s, whe<str<strong>on</strong>g>the</str<strong>on</strong>g>r face-to-face c<strong>on</strong>tact or virtual media such as books and e-mails.<br />

N<strong>on</strong>aka and Toyama’s (2002) goal is <str<strong>on</strong>g>the</str<strong>on</strong>g> propositi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> a dynamic <str<strong>on</strong>g>the</str<strong>on</strong>g>ory <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> firm (or a knowledgebased<br />

view <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> firm) where ba is quintessential (FIGURE 4). They argue that a firm can create new<br />

knowledge and capability that go bey<strong>on</strong>d <str<strong>on</strong>g>the</str<strong>on</strong>g> balancing point in <str<strong>on</strong>g>the</str<strong>on</strong>g> existing fr<strong>on</strong>tier with its<br />

syn<str<strong>on</strong>g>the</str<strong>on</strong>g>sizing capability, which is embedded in its knowledge visi<strong>on</strong>, its ba, its creative routines, its<br />

incentive systems and its distributed leadership. Finally, N<strong>on</strong>aka et al. (2006) discuss ba and enabling<br />

c<strong>on</strong>diti<strong>on</strong>s such as care, trust, courage, teams atmosphere and informati<strong>on</strong> technology, am<strong>on</strong>g<br />

o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs, as well as o<str<strong>on</strong>g>the</str<strong>on</strong>g>r issues such as <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cepts <str<strong>on</strong>g>of</str<strong>on</strong>g> “knowledge visi<strong>on</strong>”, “knowledge activist” and<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> “hypertext organizati<strong>on</strong>”.<br />

At this point <str<strong>on</strong>g>of</str<strong>on</strong>g> our literature review, it is already possible to establish links between an<br />

eastern/Japanese c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> ba and its similar western approach - mainly represented in <str<strong>on</strong>g>the</str<strong>on</strong>g> works <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

v<strong>on</strong> Krogh (1998) and v<strong>on</strong> Krogh et al. (1997, 2000) - involving c<strong>on</strong>cepts and ideas such as “enabling<br />

c<strong>on</strong>text”, “enabling c<strong>on</strong>diti<strong>on</strong>s”, “knowledge activists” and “care in knowledge creati<strong>on</strong>”. These<br />

discussi<strong>on</strong>s and <str<strong>on</strong>g>the</str<strong>on</strong>g> analysis <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> “sec<strong>on</strong>d generati<strong>on</strong> papers” will be our goal in <str<strong>on</strong>g>the</str<strong>on</strong>g> next secti<strong>on</strong>, as<br />

we’ll try to understand <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> ba’s discussi<strong>on</strong>, development, applicati<strong>on</strong>s and expansi<strong>on</strong> since<br />

its introducti<strong>on</strong> by N<strong>on</strong>aka et al. (1995, 1998, 2000, 2002, 2006).<br />

4. Data analysis<br />

In this secti<strong>on</strong>, we’ll briefly analyse “<str<strong>on</strong>g>the</str<strong>on</strong>g> sec<strong>on</strong>d generati<strong>on</strong> papers” comprised in our research’s<br />

database. Through our data analysis processes, particularly in <str<strong>on</strong>g>the</str<strong>on</strong>g> phases <str<strong>on</strong>g>of</str<strong>on</strong>g> data reducti<strong>on</strong>, five<br />

major categories emerged as ways <str<strong>on</strong>g>of</str<strong>on</strong>g> grouping our research findings, namely (FIGURE 6): (i)<br />

c<strong>on</strong>ceptual/<str<strong>on</strong>g>the</str<strong>on</strong>g>oretical: where <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> ba was used for – or as a basis <str<strong>on</strong>g>of</str<strong>on</strong>g>/part <str<strong>on</strong>g>of</str<strong>on</strong>g> - new<br />

c<strong>on</strong>ceptual or <str<strong>on</strong>g>the</str<strong>on</strong>g>oretical propositi<strong>on</strong>s/ discussi<strong>on</strong>s; or papers where fur<str<strong>on</strong>g>the</str<strong>on</strong>g>r <str<strong>on</strong>g>the</str<strong>on</strong>g>oretical and empirical<br />

support was proposed to <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> ba by N<strong>on</strong>aka and colleagues; (ii) social/behavioral: related<br />

to norms and values that guides interacti<strong>on</strong>s and relati<strong>on</strong>ships, such as trust, care, empathy, attentive<br />

enquiry and “tolerance to “h<strong>on</strong>est mistakes”, am<strong>on</strong>g o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs; (iii) cognitive/epistemic: related to<br />

comm<strong>on</strong> knowledge or shared epistemic values and commitments; (iv) informati<strong>on</strong>al: regarding IM<br />

(informati<strong>on</strong> management), IT (informati<strong>on</strong> technology) and IS (informati<strong>on</strong> systems), as well as<br />

informati<strong>on</strong>/communicati<strong>on</strong> processes, and (iv) business/managerial: related to general organizati<strong>on</strong>al<br />

issues, such as strategy, processes, structure, support, resources and organizati<strong>on</strong>al culture, am<strong>on</strong>g<br />

o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs.<br />

24

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