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Proceedings of the 8th International Conference on Intellectual ...

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Attitudes Towards Changes and Organisati<strong>on</strong>al Learning:<br />

China and Turkey<br />

Ruth Alas 1 , Maaja Vadi 2 , Halil Demirer 3 and Necdet Bilgin 3<br />

1<br />

Est<strong>on</strong>ian Business School, Tallinn, Est<strong>on</strong>ia<br />

2<br />

University <str<strong>on</strong>g>of</str<strong>on</strong>g> Tartu, Tartu, Est<strong>on</strong>ia<br />

3<br />

Mustafa Kemal University, Hatay, Turkey<br />

ruth.alas@ebs.ee<br />

Abstract: Changes have become a normal part <str<strong>on</strong>g>of</str<strong>on</strong>g> life in organisati<strong>on</strong>s. Employees’ attitudes are c<strong>on</strong>sidered an<br />

indicator <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> future success <str<strong>on</strong>g>of</str<strong>on</strong>g> an organisati<strong>on</strong> (Hurst 1995). This paper studies <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>necti<strong>on</strong>s between<br />

attitudes towards changes and organisati<strong>on</strong>al learning in Chinese and Turkish organisati<strong>on</strong>s. The paper starts<br />

with a <str<strong>on</strong>g>the</str<strong>on</strong>g>oretical framework for <str<strong>on</strong>g>the</str<strong>on</strong>g> study, including literature about attitudes towards changes and organisati<strong>on</strong>al<br />

learning. Special attenti<strong>on</strong> has been paid to instituti<strong>on</strong>al development in China and Turkey. This is followed by an<br />

empirical study <str<strong>on</strong>g>of</str<strong>on</strong>g> Chinese and Turkish organisati<strong>on</strong>s. The empirical study <str<strong>on</strong>g>of</str<strong>on</strong>g> Chinese organisati<strong>on</strong>s and <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

Turkish hotel industry indicated <str<strong>on</strong>g>the</str<strong>on</strong>g> importance <str<strong>on</strong>g>of</str<strong>on</strong>g> attitudes toward changes for organisati<strong>on</strong>al learning. The<br />

scales for <str<strong>on</strong>g>the</str<strong>on</strong>g> measurement <str<strong>on</strong>g>of</str<strong>on</strong>g> organisati<strong>on</strong>al learning and attitudes towards changes were designed according to<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> factor analysis. Attitudes towards change fall into two broad categories, which reflect <str<strong>on</strong>g>the</str<strong>on</strong>g> employees’ feelings<br />

and dispositi<strong>on</strong>s with regard to interest in changes and <str<strong>on</strong>g>the</str<strong>on</strong>g>ir trust in change. Attitudes towards changes included<br />

trust in change and an interest in changes. These attitudes toge<str<strong>on</strong>g>the</str<strong>on</strong>g>r predict almost half <str<strong>on</strong>g>of</str<strong>on</strong>g> organisati<strong>on</strong>al learning.<br />

The impact <str<strong>on</strong>g>of</str<strong>on</strong>g> socio-demographic characteristics was tested. Although socio-demographic characteristics<br />

differentiate in various respects, <str<strong>on</strong>g>the</str<strong>on</strong>g>se do not play an important role in <str<strong>on</strong>g>the</str<strong>on</strong>g> predicti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> organisati<strong>on</strong>al learning.<br />

When performing <str<strong>on</strong>g>the</str<strong>on</strong>g> regressi<strong>on</strong> analysis (dependent variable organisati<strong>on</strong>al learning) <str<strong>on</strong>g>the</str<strong>on</strong>g> Adjusted R Squares<br />

were .54 for <str<strong>on</strong>g>the</str<strong>on</strong>g> both samples, while after entering <str<strong>on</strong>g>the</str<strong>on</strong>g> socio-demographic characteristics it decreased in both <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

Turkish and Chinese samples. At <str<strong>on</strong>g>the</str<strong>on</strong>g> same time, generic characteristics (gender and age) and additi<strong>on</strong>ally, <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

educati<strong>on</strong> and type <str<strong>on</strong>g>of</str<strong>on</strong>g> c<strong>on</strong>tract do not predict organisati<strong>on</strong>al learning in this study. Significant differences<br />

emerged between <str<strong>on</strong>g>the</str<strong>on</strong>g> two countries. Attitudes towards changes are <str<strong>on</strong>g>the</str<strong>on</strong>g> main predictors <str<strong>on</strong>g>of</str<strong>on</strong>g> organisati<strong>on</strong>al learning<br />

in Turkey, and <str<strong>on</strong>g>the</str<strong>on</strong>g>se predict a higher assessment <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> organisati<strong>on</strong>al learning scale. In China, attitudes also<br />

predict organisati<strong>on</strong>al learning, but c<strong>on</strong>trary to Turkey, <str<strong>on</strong>g>the</str<strong>on</strong>g>se predict a lower level <str<strong>on</strong>g>of</str<strong>on</strong>g> assessment <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

corresp<strong>on</strong>ding scale.<br />

Keywords: China, Turkey, attitudes towards change, organisati<strong>on</strong>al change, organisati<strong>on</strong>al learning<br />

1. Introducti<strong>on</strong><br />

Eagly and Chaiken (1993) define attitudes as “a psychological tendency that is expressed by<br />

evaluating a particular entity with some degree <str<strong>on</strong>g>of</str<strong>on</strong>g> favour or disfavour”. Attitudes serve as schemas<br />

that are needed to enable people to represent and organise <str<strong>on</strong>g>the</str<strong>on</strong>g> informati<strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g>y encounter. Katz<br />

(1960) named this as “knowledge functi<strong>on</strong>” <str<strong>on</strong>g>of</str<strong>on</strong>g> attitudes that is very important for an individual in<br />

making decisi<strong>on</strong>s in a rapidly changing work envir<strong>on</strong>ment.<br />

Change requires learning new skills and adapting to new situati<strong>on</strong>s. The universal challenge <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

change is to learn how organisati<strong>on</strong>s and employees can change faster than business c<strong>on</strong>diti<strong>on</strong>s<br />

change in order to become more competitive (Beatty and Ulrich 1993). In literature, an organisati<strong>on</strong>’s<br />

ability to adapt to change is enhanced through <str<strong>on</strong>g>the</str<strong>on</strong>g> learning organisati<strong>on</strong>, <str<strong>on</strong>g>the</str<strong>on</strong>g> anti<str<strong>on</strong>g>the</str<strong>on</strong>g>sis <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

traditi<strong>on</strong>al bureaucratic organisati<strong>on</strong> (Driver 2002).<br />

The aim <str<strong>on</strong>g>of</str<strong>on</strong>g> this paper is to study <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>necti<strong>on</strong>s between attitudes towards changes and<br />

organisati<strong>on</strong>al learning in Chinese and Turkish organisati<strong>on</strong>s.<br />

2. Theoretical framework<br />

2.1 Attitudes towards organisati<strong>on</strong>al changes<br />

Attitude towards change is defined as “a pers<strong>on</strong>’s cogniti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> change, affective reacti<strong>on</strong>s to change,<br />

and behavioural tendency towards change (Dunham et al. 1995). Understanding how individuals<br />

perceive <str<strong>on</strong>g>the</str<strong>on</strong>g> possible outcomes <str<strong>on</strong>g>of</str<strong>on</strong>g> a change in <str<strong>on</strong>g>the</str<strong>on</strong>g> organisati<strong>on</strong> may help managers to make better<br />

interventi<strong>on</strong> designs to manage <str<strong>on</strong>g>the</str<strong>on</strong>g> resistance to <str<strong>on</strong>g>the</str<strong>on</strong>g> change. An individual’s attitude towards change<br />

and its impacts are examined as employee involvement, employee participati<strong>on</strong> or support in <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

c<strong>on</strong>text <str<strong>on</strong>g>of</str<strong>on</strong>g> organisati<strong>on</strong>al change, which includes restructuring, downsizing, self-empowered teams,<br />

automati<strong>on</strong> and some o<str<strong>on</strong>g>the</str<strong>on</strong>g>r changes in organisati<strong>on</strong>s. Mullan and Gorman (1972) define openness<br />

towards change as support for and a positive effect <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> potential c<strong>on</strong>sequences <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> change.<br />

11

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