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Proceedings of the 8th International Conference on Intellectual ...

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Annukka Jyrämä et al.<br />

The key difference from <str<strong>on</strong>g>the</str<strong>on</strong>g> point <str<strong>on</strong>g>of</str<strong>on</strong>g> view <str<strong>on</strong>g>of</str<strong>on</strong>g> current study is that communities <str<strong>on</strong>g>of</str<strong>on</strong>g> practice are mainly<br />

seen as freely created even though Wenger and Snyder later (2000) propose that <str<strong>on</strong>g>the</str<strong>on</strong>g>y can be<br />

cultivated. According to <str<strong>on</strong>g>the</str<strong>on</strong>g> dominan view, a microcommunity <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge is a managed entity. This<br />

distincti<strong>on</strong> can be seen as ra<str<strong>on</strong>g>the</str<strong>on</strong>g>r artificial as communities <str<strong>on</strong>g>of</str<strong>on</strong>g> practice are <str<strong>on</strong>g>of</str<strong>on</strong>g>ten used as managerial<br />

tools. However, in this study we find this <str<strong>on</strong>g>the</str<strong>on</strong>g>oretical distincti<strong>on</strong> useful, as it allows us to analyze <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

differences in managed and naturally born communities. Thus, both c<strong>on</strong>cepts are used in this study to<br />

highlight and analyze organizati<strong>on</strong>al diversity with multiple practices and siloed departments within a<br />

city c<strong>on</strong>text, e.g. including <str<strong>on</strong>g>the</str<strong>on</strong>g> community <str<strong>on</strong>g>of</str<strong>on</strong>g> social workers or <str<strong>on</strong>g>the</str<strong>on</strong>g> community <str<strong>on</strong>g>of</str<strong>on</strong>g> urban planners. In<br />

essence, all <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g>se communities share many practices in <str<strong>on</strong>g>the</str<strong>on</strong>g> sense <str<strong>on</strong>g>of</str<strong>on</strong>g> a community <str<strong>on</strong>g>of</str<strong>on</strong>g> practice<br />

(Lave and Wenger, 1991; Wenger, 1998) and <str<strong>on</strong>g>the</str<strong>on</strong>g> development projects as managed knowledge<br />

creating communities, ie. mircrocommunities <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge.<br />

A community may become a barrier to or an enabler for knowledge creati<strong>on</strong>. As <str<strong>on</strong>g>the</str<strong>on</strong>g> micrommunity <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

knowledge or <str<strong>on</strong>g>the</str<strong>on</strong>g> community <str<strong>on</strong>g>of</str<strong>on</strong>g> practice shares similar values and similar beliefs, <str<strong>on</strong>g>the</str<strong>on</strong>g>y create a<br />

shared dominant logic. A dominant logic is defined by Prahalad and Bettis (1986: 490-491): “A<br />

dominant general management logic is defined as <str<strong>on</strong>g>the</str<strong>on</strong>g> way in which managers c<strong>on</strong>ceptualize <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

business and make critical resource allocati<strong>on</strong> decisi<strong>on</strong>s – be it in technologies, product development,<br />

distributi<strong>on</strong>, advertising, or in human resource management. The dominant logic is stored via<br />

schemas and hence can be thought as a structure. However, some <str<strong>on</strong>g>of</str<strong>on</strong>g> what is stored is process<br />

knowledge. It is expressed as a learned, problem solving behavior.” In <str<strong>on</strong>g>the</str<strong>on</strong>g>ir retrospective article,<br />

Bettis and Prahalad (1995) view dominant logic as an informati<strong>on</strong> filter, meaning that attenti<strong>on</strong> is<br />

given <strong>on</strong>ly to informati<strong>on</strong> deemed as relevant by <str<strong>on</strong>g>the</str<strong>on</strong>g> dominant logic <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> firm. On <str<strong>on</strong>g>the</str<strong>on</strong>g> o<str<strong>on</strong>g>the</str<strong>on</strong>g>r hand,<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g>y also argue that <str<strong>on</strong>g>the</str<strong>on</strong>g> dominant logic is an adaptive emergent property <str<strong>on</strong>g>of</str<strong>on</strong>g> a complex organizati<strong>on</strong>,<br />

and as such, allows <str<strong>on</strong>g>the</str<strong>on</strong>g> organizati<strong>on</strong> to anticipate and adapt to changes in its’ envir<strong>on</strong>ment.<br />

In a similar vein, v<strong>on</strong> Krogh and Grand (2000) argue that knowledge and learning cannot be seen in<br />

isolati<strong>on</strong> from <str<strong>on</strong>g>the</str<strong>on</strong>g> role that <str<strong>on</strong>g>the</str<strong>on</strong>g> dominant logic plays. The dominant logic influences <str<strong>on</strong>g>the</str<strong>on</strong>g> process <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

justificati<strong>on</strong> or rejecti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> any new knowledge. In a way, it acts as a filter for <str<strong>on</strong>g>the</str<strong>on</strong>g> creati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> new<br />

knowledge, affecting <str<strong>on</strong>g>the</str<strong>on</strong>g> learning process: which knowledge is returned and which is appropriated<br />

into <str<strong>on</strong>g>the</str<strong>on</strong>g> knowledge “stock” (see also Reuber and Fischer 1999). On <str<strong>on</strong>g>the</str<strong>on</strong>g> o<str<strong>on</strong>g>the</str<strong>on</strong>g>r hand, Lane and<br />

Lubatkin (1998) emphasize that <str<strong>on</strong>g>the</str<strong>on</strong>g> similarity <str<strong>on</strong>g>of</str<strong>on</strong>g> firm’s knowledge bases, organizati<strong>on</strong>al structures and<br />

dominant logic plays a crucial role enabling inter-organizati<strong>on</strong>al learning. Only when firms<br />

(communities) share a similar dominant logic and, thus, have similar ways to perceive data and to<br />

view <str<strong>on</strong>g>the</str<strong>on</strong>g> learning process, can <str<strong>on</strong>g>the</str<strong>on</strong>g>y successfully learn from each o<str<strong>on</strong>g>the</str<strong>on</strong>g>r. Yet, <str<strong>on</strong>g>the</str<strong>on</strong>g> dominant logic <str<strong>on</strong>g>of</str<strong>on</strong>g>ten<br />

remains unquesti<strong>on</strong>ed and unc<strong>on</strong>diti<strong>on</strong>ally accepted, since individuals <str<strong>on</strong>g>of</str<strong>on</strong>g>ten cannot even c<strong>on</strong>ceive <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

any o<str<strong>on</strong>g>the</str<strong>on</strong>g>r appropriate alternatives. The role <str<strong>on</strong>g>of</str<strong>on</strong>g> dominant logic, in o<str<strong>on</strong>g>the</str<strong>on</strong>g>r words organizati<strong>on</strong>al culture,<br />

affects what kind <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge is perceived as valid (see also Bäcklund 2007).<br />

In this study, we argue that <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>texts <str<strong>on</strong>g>of</str<strong>on</strong>g> learning, i.e. communities, may act both as enablers to<br />

and barriers for learning and knowledge sharing simultaneously through <str<strong>on</strong>g>the</str<strong>on</strong>g>ir dominant logic. It is<br />

proposed that within a large organizati<strong>on</strong>, in our case a capital city with its organizati<strong>on</strong>, <str<strong>on</strong>g>the</str<strong>on</strong>g>re may<br />

simultaneously exists several str<strong>on</strong>g communities, and thus dominant logics, as <str<strong>on</strong>g>the</str<strong>on</strong>g>re exist various<br />

communities <str<strong>on</strong>g>of</str<strong>on</strong>g> practice. Moreover, <str<strong>on</strong>g>the</str<strong>on</strong>g> development projects are seen as microcommunties <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

knowledge engaged in tasks to “innovate” and create new knowledge. Development work here<br />

c<strong>on</strong>sists <str<strong>on</strong>g>of</str<strong>on</strong>g> specific projects established by <str<strong>on</strong>g>the</str<strong>on</strong>g> management to improve <str<strong>on</strong>g>the</str<strong>on</strong>g> city organizati<strong>on</strong> and its<br />

services, for example, a project created to improve city’s services for entrepreneurs who organize<br />

events. It involves people from various bureaus, such as city business development, park<br />

maintenance, tourist services, security etc. Any development project work faces dominant logics that<br />

enable knowledge sharing or act as barriers to disseminating new knowledge created. The<br />

development projects might be realized ei<str<strong>on</strong>g>the</str<strong>on</strong>g>r within a community <str<strong>on</strong>g>of</str<strong>on</strong>g> practice or in-between <str<strong>on</strong>g>the</str<strong>on</strong>g>m.<br />

3. Data and methods<br />

3.1 Data collecti<strong>on</strong> and descripti<strong>on</strong><br />

The paper reports a large survey c<strong>on</strong>ducted am<strong>on</strong>g <str<strong>on</strong>g>the</str<strong>on</strong>g> employees <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> city <str<strong>on</strong>g>of</str<strong>on</strong>g> Helsinki. The<br />

questi<strong>on</strong>naire was available to all resp<strong>on</strong>dents <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> city’s intranet during June 2009. Altoge<str<strong>on</strong>g>the</str<strong>on</strong>g>r,<br />

1857 resp<strong>on</strong>ses were received, which means that almost five per cent <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> employees resp<strong>on</strong>ded.<br />

Out <str<strong>on</strong>g>of</str<strong>on</strong>g> 37 bureaus, we received answers from 35.<br />

294

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