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Chapter 12. Linguistic resources and localisation 211ory can potentially be used from design to customer release and serve as a single,easily maintainable and accessible resource for localisers that is independent of thetools and technologies used by them. The localisation memory is the backbone ofthe IGNITE localisation factory and it is transparent to localisers who can continueto use their preferred localisation technology resources.4.4 The IGNITE Localisation FactoryIGNITE produced a demonstrator of a configurable, modularized, and extendibleautomated localisation environment based on open standards and using anXLIFF-based localisation memory as a backbone, while using Trans-WS rules forits interfaces with clients and service providers.The IGNITE Factory uses configurable converters for non-XLIFF file formatsat its entrance and exit points and already supports a large variety of file formats.Leveraging and editor components have already been implemented.5. ConclusionsThe localisation industry emerged in the mid 1980s as a function of internationalsales departments who had to provide localised versions of typical office applicationsto their expanding international customer base. Over the following decade,an enterprise localisation model evolved that was supported by a growing numberof desktop-based tools for translators and engineers working on localisationprojects that were limited to what now seems like a small range of applications,platforms, languages and media. Localisation projects were scheduled with defineddeltas, where localised versions were released in tiers, i.e., groups of languageversions bundled for a specific release date according to the importance of themarket they covered. Ten years later, in 2005, Lionbridge’s CEO Rory Cowan announcedthe arrival of Localisation 2.0. This model is largely driven by consumerlocalisation requirements that are less structured, often ad hoc and much more variedin terms of the number of languages and the type of digital media covered. Amulti-million euro Irish government supported research initiative, Next GenerationLocalisation, was announced in 2007 to carry out the fundamental and appliedresearch underpinning the design, development, implementation and evaluationof the blueprints for the Next Generation Localisation Factory and addressing thechallenges described above (Science Foundation Ireland 2007).Traditional, often stand-alone localisation approaches are no longer adequatein the networked world of immediate localisation demands. Large, experiencedmultinational publishers and service providers with adequate in-house developmentcapacities have already begun to move towards Localisation 2.0 by investing
212 Reinhard Schälerheavily in bespoke automated and web-based localisation solutions. We have describedone such model in our case study.Today’s challenge is twofold:1. The industry, supported by targeted publicly funded research must continue tobuild an adequate linguistic infrastructure for localisation, covering languagedata, tools and standards;2. Bespoke solutions must be moved into a space where they become usable, accessibleand affordable for the 75% of localisers made up of entrepreneurs andsmall and medium sised enterprise (SMEs) (Boucau 2006).The IGNITE project, co-funded by the European Union and its five consortiummembers, went some way in demonstrating what an adequate response to thechallenges of Localisation 2.0 could look like. Following the development of theIGNITE Localisation Factory and Repository, a laboratory-based localisation environmentwas set up to evaluate their impact and performance on typical localisationprojects. The business process and the requirements of a “real-life” LocalisationService Provider (LSP), Archetypon S.A., provided an ideal test case tomeasure the performance and the impact of the IGNITE approach. Archetypon’sperformance evaluation demonstrated that the IGNITE Factory and the supportof XLIFF and Trans-WS offered by it has the potential to supply real and comprehensivesolutions to a series of localisation challenges encountered today bylocalisers, among them: interoperability between tools, support for the overall localisationworkflow and the necessity of localisation tool developers to support agrowing number of different formats in addition to a large number of proprietaryintermediate formats.The current IGNITE framework will be further developed following the adviceof leading international experts and in cooperation with supporting projects, suchas the “Localization4all” project at the University of Limerick (Localization4all2008). We have already embarked on a dual approach which includes universitybasedresearch and development as well as commercial exploitation for some ofIGNITE’s core components. There has been significant interest in IGNITE’s potentialto provide an adequate response to the challenges of Localisation 2.0. One ofour intentions is to integrate the IGNITE components with additional open sourcelocalisation technologies in an IGNITE Open Source Localisation Distribution thatwill not just become available to large multinationals but also to thousands of localisersin so-called “emerging markets”. This distribution will allow them to gainaccess to state-of-the-art localisation technology and will, therefore, significantlyincrease their capacity to not just offer cut-price localisation services to multinationalclients, but – much more significantly – also to start producing localisedversions of their native content.
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