280218_Luxor-Egypt SECAP Final_revised

Preparation of a COMMUNITY AWARENESS PROMOTIONAL PLAN (CAPP)
Aim
Template 1- Situation analysis of Luxor
The questions in the attached templates cover various areas of actions and levels of awareness
linked to behavioural change. It has been used to conduct a quick investigation on the awareness
situation and level of perception of the citizens in the city concerning renewable energy and energy
saving.
The exercise of filling the templates has identified and assessed the conditions in the municipalities
prior to preparing a CAPP and to answers a number of questions, including:
1) Who are the target audience of a CAPP?
2) What are the priority issues to be addressed by the CAPP (that also could be identified by
the PAED as priority actions)?
3) What is the level of awareness of energy key problems? And what are the first issues to
raise awareness about?
4) What are previous awareness raising actions, so that he CAPP can build on them?
5) What is the situation as related to public consultation, based on which a public
consultation is to be designed?
The exercise of filling the template helped pointing out how raising awareness can be utilized as a
tool for improved energy policy to facilitate implementation of its actions; it has allowed initiating
discussions in the Communication Workshop and helped identifying appropriate campaigns and
actions.
Specific objectives:
(i) Provide the necessary information about the current conditions and the situation
regarding awareness of energy saving and renewable energy,
(ii) Help to identify the most appropriate a) awareness raising campaigns that would
accompany the SECAP vision/strategy and b) the awareness raising actions that would
accompany the priority actions determined in the SECAP.
Steps to follow:
(i)
(ii)
The SECAP team of the municipality has filled the templates based on their understanding
and perception of the of the city’s inhabitants. They were free to seek the opinion of a
limited number of persons to help fill the answers.
The filled templates were discussed in the “CES-MED Communication Workshops”, which
were led by CES-MED Communication Expert and attended by the SECAP consultant and
the SECAP municipal team. In parallel, the vision/strategy of the city and the proposed
pilot actions in the SECAP were reviewed as part of the workshop exercise.
The outcome guided the selection of the most appropriate awareness raising campaigns and
actions of the SECAPs including the ones related to priority projects.
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