020318_Hurghada SECAP_FINAL

5. Summary of related Awareness Raising actions
A communication plan needs to be developed to highlight the benefits of a new strategic and comprehensive climate action
to lower sustainable energy and mitigate UHIE in the city by increasing the UGC areas as well greening the city south main
road to Hurghada international airport. Such communication efforts will help portraying the City of Hurghada as a clean and
green city. This would include the increasing of green areas, plantation seedlings and trees in the designated south road to
Hurghada international airport. Also, an adequate awareness raising actions will be necessary to help the Governorate
promoting the value of the City of Hurghada Urban Green Plan through increasing the UGC. Awareness should also focus
on the fact that Green City development would mean better health, quality of life and better liveability. Such awareness
campaign should highlight that increasing the UGC areas will improve air quality, enhance quality of life and reduce cooling
loads in summer due to lowering the UHIE, hence will lower GHG emissions due to the fact that the air in the city is less
polluted.
6. Assumptions and risks
- The key challenge will be the absence of operation and monitoring plan to ensure the UGC is maintained on the long
term, especially in desert climate environment.
- Organize a proper maintenance system in order to ensure adequate flow of irrigation water, yields securing
interesting enough Return on Investment (R.o.I.).
7. Key success factors
• The development of City UGP and increasing the UGC areas is an essential part of the Governorate of Red Sea vision
and strategy and will get the adequate political support,
• The cost of new planting trees and planting seedlings are relatively low will be a significant value as an incentive.
• The action plan is divided in two stages to make the benefit of investments more visible,
• The Governor’s vision and backing of making the city green and carbon to assist in mitigating UHIE and GHG emission
is of a vital success factor, and
• Governorate is also already started a plan in increasing the UGC in some city squares in the City of Hurghada.
8. Cost estimates
Urban Green coverage of the City of Hurghada - technical support plans:
- Scoping study on green landscaping study 50.000 €
- Orthophotos flyover to assess hot spots in the city 50.000 €
- Pilot plant the South main road to int’l airport 15.000 €
- Soft landscaping of South Road to Hurghada international Airport 740,000 €
Training for Municipality staff
Revolving fund
765.000 €
20.000 €
-
9. Available and foreseen sources of funding to be developed
Local authority's own resources:
International Financial Institutions 69 :
- The World Bank (WB),
- United Nations Development Program (UNDP),
- European Commission (EC),
- European Investment Banks (EIB),
National Funds and Programs
EU Funds, IFCs tools, financial programmes, and external funds.
69
The Ministry of Investment and International Cooperation, MoIIC – Available at:
http://www.miic.gov.eg/Front/Cooperation/DevPartnerList.aspx/ (Accessed on: 14.08.2017)
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