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Karikatúra v službách reklamy I
Karikatúra na Slovensku v rokoch 1912 – 1914
Cartoon in duty of Advertising I
Cartoon in Slovakia in Years 1912- 1914
Ján Valter
Abstract: This article discusses history of cartoon in Slovakia
between years 1912 – 1914. It is focused on cartoons published
in newspaper. work confronted content of cartoons in historical
context and evaluates its artistic evolution. For many centuries,
cartoon takes its part in visual arts. during its evolution cartoon
reflected society events and partially copied trends from other
visual arts. Despite that, from approximately 17th century, a cartoon
exists as an independent art and becomes a part of visual
arts. At many times, cartoon was more connected to social being
and historical situation than any other art. Cartoons with probably
best ability to reflect changes in society of those times were politically
oriented. For the first time in history of cartoon analysis,
we divided types of cartoon by its focus. This work dissertates
short period in evolution of Slovak cartoon and wants to point out
its impact on society and its morphs.
Key words: cartoon, visual arts, society, historical events,
newspapers, Slovakia, pen-and-ink drawing, humorous magazine
Abstrakt: Táto práca sa zaoberá históriou karikatúry (cartoon)
na Slovensku v rokoch 1912 – 1914. Venuje sa hlavne karikatúre
(cartoon) publikovanej v periodickej tlači. Konfrontuje na
jednej strane obsahovú stránku karikatúry s historickými a spoločenskými
udalosťami toho obdobia a stručne hodnotí jej výtvarný
vývoj.
Karikatúra je už niekoľko storočí súčasťou výtvarného umenia.
Vo všetkých obdobiach svojho vývoja reflektuje spoločen-
Marketingová komunikácia a médiá 10 J. Valter: Karikatúra v službách reklamy I
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