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Growing Rich - Arabictrader.com

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KIRK KAZANJIAN<br />

I never blindly trust what’s written in the front of an annual report,<br />

because I’m not even sure if it’s actually the CEO who is saying it.”<br />

START AND END WITH THE NUMBERS<br />

Roy Papp also believes it’s important to scrutinize a <strong>com</strong>pany’s<br />

annual report from the back to the front. “I first want to examine the<br />

balance sheet, to look at the cash flow and receivables,” he says.<br />

“Show me a <strong>com</strong>pany where sales have barely risen and receivables<br />

have gone through the roof, and I’ll show you a <strong>com</strong>pany that is<br />

playing games. That’s an early warning sign. I next read the additional<br />

notes to see if anything unusual has occurred to mess up this year’s<br />

earnings. Then I work my way up to the chairman’s summary of<br />

what’s happening with the <strong>com</strong>pany.”<br />

Whether the chairman eats his own cooking is another thing Papp<br />

looks for. This can be found by reading the proxy statement. “I think<br />

options are desirable, as long as they can’t be redrawn at a lower<br />

price,” he adds. “In terms of visiting <strong>com</strong>panies, I normally will talk<br />

to management on the phone. Unfortunately, it’s hard to get through<br />

to the chairman or head of the research department any more. You<br />

usually wind up talking to an investor relations person and getting<br />

the same information as everybody else. Still, such a conversation<br />

can teach you something and make you feel more <strong>com</strong>fortable about<br />

your decision.”<br />

OTHER SOURCES OF INFORMATION<br />

As first mentioned in Rule Three, Stovall chooses his stocks using<br />

a “bull’s-eye” approach, which calls for picking <strong>com</strong>panies that stand<br />

to benefit from the various themes and trends he picks up on. Once<br />

he has his list of candidates in hand, he not only gathers annual reports<br />

from each <strong>com</strong>pany, but also related research reports prepared<br />

by independent brokerage firms. He then reads everything to see if<br />

either the <strong>com</strong>pany or other analysts have also picked up on these<br />

same themes. “Sometimes they do and other times they don’t,” he<br />

admits. “If I find in my readings that I am late in noticing a certain<br />

trend, I may drop the idea entirely, because it’s important to be early.<br />

Other times, if I think I’m on to something that others haven’t noticed,<br />

I look further at the balance sheet and earnings prospects.” Stovall<br />

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