You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
KIRK KAZANJIAN<br />
for them,” he says. “I want to purchase them at roughly a market<br />
multiple. On the other hand, if I buy damaged goods or <strong>com</strong>panies<br />
in real trouble, I can get them cheaper. But then I have other problems<br />
and risks to deal with,” such as the fact that the price might go much<br />
lower. Specifically, Papp looks for stocks with earnings-growth rates<br />
of 12 to 15 percent selling at the same PE multiple as the S&P 500.<br />
“Obviously the more growth the better, but I’m not willing to pay 35<br />
or 40 times earnings for it,” he explains. “When you’re willing to pay<br />
only a market multiple (which is around 25 as this book goes to press),<br />
you’re not going to find stocks growing at 35 percent a year. Those<br />
<strong>com</strong>panies are much more expensive. The trouble is, if you pay 30<br />
times earnings for a stock, chances are that growth won’t be sustained.<br />
Something will <strong>com</strong>e along to interrupt it, and the stock will really<br />
get hit. That’s why I stay away from them. If I can buy a superior<br />
<strong>com</strong>pany at roughly a market multiple, I’m happy.”<br />
This market multiple guideline isn’t always a practical one to follow.<br />
For example, banks as a group normally sell at a below-market multiple<br />
anyway, as do many automakers, restaurants, and utility <strong>com</strong>panies.<br />
Therefore, the nature of a <strong>com</strong>pany’s business may force you<br />
to reevaluate your definition of a fair price. For this reason, Papp often<br />
<strong>com</strong>pares the valuation of a particular <strong>com</strong>pany with that of its closest<br />
<strong>com</strong>petitors to see how the multiple and earnings growth rates of the<br />
two businesses <strong>com</strong>pare. In some cases, the result causes him to buy<br />
another firm in the industry instead.<br />
INDUSTRIES TO AVOID<br />
“There are many <strong>com</strong>panies and industries I simply won’t touch,”<br />
Papp reveals. “For 40 years, the airline industry has never made any<br />
money, so that’s a good one to stay away from. I don’t want to own<br />
steel or extraction <strong>com</strong>panies either, because I don’t think there’s a<br />
lot of growth there. I further don’t want to own <strong>com</strong>modity businesses,<br />
because you have no control over prices. And if a stock sports a priceearnings<br />
ratio above the overall market, I normally won’t buy it.”<br />
In addition, since Papp is convinced market timing doesn’t work,<br />
he avoids cyclical <strong>com</strong>panies altogether. “Take paper manufacturers,”<br />
he suggests. “You play the cyclical game by buying these stocks when<br />
they are priced low and selling them when prices rise. That’s the same<br />
thing as market timing, only you’re confining yourself to one stock<br />
54