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Growing Rich - Arabictrader.com

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KIRK KAZANJIAN<br />

that have low asset intensity. I look at how many times a <strong>com</strong>pany<br />

turns over its fixed assets, for example. Then I examine the in<strong>com</strong>e<br />

and cash-flow statement to see what kinds of returns it has generated.<br />

You can analyze a building the same way you analyze a stock. It’s<br />

just that one requires much less maintenance than the other. Essentially,<br />

I want to see the private market value growing.”<br />

Yacktman also likes <strong>com</strong>panies with strong market shares in their<br />

principal products or service lines, a need for relatively low-capital,<br />

long product cycles, and excellent positioning in global markets.<br />

Three typical businesses he owns are unique professional service<br />

<strong>com</strong>panies (which have low start-up and maintenance costs), media<br />

providers (because of their sparse <strong>com</strong>petition and low capital requirements),<br />

and guaranteed franchises (which require little capital and<br />

derive a substantial percentage of revenue from a growing pool of<br />

service fees).<br />

Good businesses aren’t always glamorous or immediately recognizable.<br />

Yacktman likes to tell the story of the guy who went to his<br />

twenty-fifth class reunion at the Harvard Business School. He drove<br />

up in a limo, walked down the red carpet, and was immediately<br />

greeted by his fellow classmates. They asked what he had been up to.<br />

“You know, I barely made it into this school in the first place,” he<br />

told them. “I worked my tail off for the entire two years I was here.<br />

It was clear to me I couldn’t <strong>com</strong>pete with you for any of those fancy<br />

consulting or finance jobs. So I went back to my small hometown in<br />

Ohio and started this little manufacturing <strong>com</strong>pany. We develop a<br />

device that every automobile in America must have. We make the<br />

product for $1 and sell it for $4. You’d be amazed at how that 3 percent<br />

adds up.” The guy obviously didn’t get his math right. He barely<br />

made it through business school, after all. But he clearly had what<br />

Yacktman would call a good business. Low capital intensity, high<br />

profit margins, and a product with extremely strong demand. If this<br />

guy ever takes his <strong>com</strong>pany public, you can bet Yacktman would be<br />

an interested investor.<br />

DAVIS’S TOP TEN<br />

Over the years, Shelby Davis has developed a list of the ten most<br />

important characteristics he looks for in every <strong>com</strong>pany he invests<br />

50

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