Masters of Marketing - Lifecycle Performance Pros

of concrete statues and another one about how to market and
sell the statues that the visitor makes.
The main point, though, is that you create truly excellent,
HIGH-VALUE content that delivers what your reader sought at
the engines.
And you also weave RELEVANT, "in-context" TEXT links right
in the content, as appropriate. Links to...
o Books about the topic (ex. concrete statues if that’s
what the page was about)
o A garden supplier for concrete molds, trowels, etc.
o Naturally, a concrete supplier!
o And so forth.
See what’s happening? By writing about a niche that you
know and love, the content is easy. I’ll show you how to
ALSO write it to score well for the engines later in the
course.
By providing great content, you PRE-sell your reader,
increasing your click-through (traffic to your merchants)
and your Conversion Rate (sales).
And by diversifying your affiliate programs among several
RELATED and EXCELLENT merchants, you develop multiple
streams of income from one site.
*THIS* is the way to go.
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I’d love to have just a small piece of your attention on a
site like this... perhaps a button link "Powered by
SiteSell.com" or perhaps a page about "How You Built This
Page." If you can figure out a way to make it fit on your
site, I’d love to be with you. :-)
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OK, we can summarize today’s session into a KEY LESSON to
take home. I am giving it this title...
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