Masters of Marketing - Lifecycle Performance Pros

not a great believer in the value of banners *FOR THE
ADVERTISER*, there are certainly thousands of companies
willing and able to pay for banner advertising. So don’t be
shy about taking their money. :-)
It’s really only appropriate, though, AFTER you start to
build substantial income. So continue to keep notes about
potential advertisers in the POSSIBLE PARTNERS section of
your MASTER KEYWORD LIST -- store this income-generating
stream for later...
For excellent info about ad selling strategies, read these
three articles...
http://www.wilsonweb.com/wmta/adrev-8steps.htm
http://gt.clickz.com/cgi-bin/gt/cz/cz.html?article=850
http://gt.clickz.com/cgi-bin/gt/cz/cz.html?article=1101
You can either "sell and serve" ads yourself, or you can do
it through a network (less hassle but share the income)...
Serving your own ads...
http://www.wilsonweb.com/wmta/adrev-serving.htm
Serving through networks...
http://www.wilsonweb.com/wmta/adrev-networks.htm
List of ad networks
http://www.adbility.com/WPAG/ba_network.htm
List of pay-per-click ad networks...
http://www.adbility.com/WPAG/show.asp?cat_id=170
As you do DAYS 3 and 4, you’ll find many merchants who do
NOT have affiliate programs. They are potential buyers of
your advertising! :-)
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