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Masters of Marketing - Lifecycle Performance Pros

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See that last item above’ ACTION STEPS’ Yes, it’s time to<br />

boil the course syllabus down into ACTION STEPS.<br />

DO them...<br />

You’ll succeed. :-)<br />

--------------------------------------------------------<br />

The Road to Success is Accomplished Through ACTION STEPS<br />

You are already on the road to becoming a high-earning<br />

affiliate champion by learning and DOING this course. Use<br />

these ACTION STEPS to guide your journey each time you<br />

create a Theme-Based Content Site.<br />

As I said before, personalize your work schedule. Some<br />

steps will take more time to complete than others. If a<br />

certain ACTION STEP doesn’t "ring a bell", go back and<br />

review that particular part <strong>of</strong> the course. Work at a pace<br />

that is comfortable for you. (Site Build It! and the SBI!<br />

Manager Tool can make it "extra" comfortable) :-)<br />

The key to success is to build your affiliate business the<br />

right way... the first time.<br />

> STEP 1 -- Understand PRE-selling and its Effect on<br />

> Conversion Rates<br />

o Know the difference between selling and PRE-selling.<br />

--<br />

> STEP 2 -- Brainstorm Your Site Concept<br />

o Develop a list <strong>of</strong> all the subjects that you know and like.<br />

o "Short list" three concepts. Choose a tentative Site<br />

Concept. You’ll finalize it shortly.<br />

--<br />

> STEP 3 -- Develop HIGH-PROFITABILITY Topics<br />

o Develop a MASTER KEYWORD LIST.<br />

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