Masters of Marketing - Lifecycle Performance Pros

Site Build It! Manager AUTOMATICALLY runs a complicated
mathematical formula that calculates the PROFITABILITY of
each keyword. It also enables you to sort your KEYWORDS
according to PROFITABILITY, quickly allowing you to focus on
the most PROFITABLE words immediately.
Actually, it does much, much more than that. It uses all
the techniques outlined in this DAY 3 to BUILD and RESEARCH
your entire MASTER KEYWORD LIST. Days become minutes. :-)
For more information about Site Build It!, which includes
the Site Build It! Manager tool...
http://breakthrough.sitesell.com/buildit/
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Window #3 ==> BREAKOUT WINDOW
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By now, you very likely have enough keywords to keep you
busy for a while. If so, give this a quick read and move on
to the next section. But...
If you need more HIGH-PROFITABILITY keyword topics, or if
you just want to be thorough, work through this third and
final WINDOW. It just might affect the final concept that
you refine and the domain name that you select.
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It’s easy to get "concept-keyword-bound," i.e. tied to your
basic Concept Keyword... "fashion" in our ongoing example.
But the money (i.e., *your* income) is in diversity... in
developing a wide variety of different keywords, and then
building Keyword-Focused Content Pages (KFCPs) that deliver
HIGH-VALUE information. Those pages attract *targeted*
customers, who then click through to your merchants.
In other words, we started with a basic "Concept Keyword"
like "fashion." All the BRAINSTORMING and PRUNING revolved
around that word.
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