Masters of Marketing - Lifecycle Performance Pros

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--------------------- The Major Directories Let’s review the BIG 5 TRAFFIC-BUILDING TECHNIQUES again... #1) The Free Major Search Engines #2) Pay-Per-Click Search Engines #3) The Major Directories #4) Word of Mouth #5) E-zines -- market via your own opt-in newsletters Wow! We’ve done them all, except for the directories. Let’s complete the list now... Directories are a different beast from Search Engines. They do not spider pages. Humans review and decide what gets in -- think of them as gigantic bookmark lists, organized into categories and sub-categories, and sub-sub-categories, etc. Here are the directories, in order of importance... ----- Yahoo! http://docs.yahoo.com/info/suggest/ Still the grand-daddy of directories. Want to list in the "Shopping and Services" or "Business to Business" areas of Yahoo!’ You must use Yahoo’s US $199 "Business Express" service ($600 for adult sites). However, if your site "fits" in other areas of the Yahoo.com site (ex., non-commercial hobby or educational content) or in regional commercial areas at Yahoo’s non-US Englishlanguage editions, you can still submit for free. At $199, you’ll have to decide whether it’s worth it. More info on the paid service... http://docs.yahoo.com/info/suggest/faq.html 288
For instructions on how to submit... http://docs.yahoo.com/info/suggest/suggest.html Paying the fee does not guarantee that your site will be accepted. So download this excerpt from Make Your Site SELL! for how to get listed in Yahoo!. The concepts hold true for all directories. http://www.sitesell.com/extracts/yahoo-extract.exe (The file is a self-extracting zipped file. Windows users, double-click on it and then click on "Unzip" button. Mac users unzip it by using Stuffit Expander 5.5 or greater.) RECOMMENDATION: Probably worth the $199. If your site looks sufficiently like a "hobby site," you might be able to get a free listing. My guess, though, is that the Yahoo! editors are thorough enough to recognize that your site has a commercial goal. In any event, the free service is getting notoriously slow -- so it’s probably better to pay. While you’ll build far more traffic through the free and pay-per-click engines, a Yahoo! listing will bring you some traffic. And it will help in your link popularity score. Just make sure your site’s in top shape, with at least 20 good pages, before you submit. -------------- Open Directory http://www.dmoz.org/add.html http://dmoz.org/guidelines.html For Open Directory, specifically, see this article in Sales from the EDGE, Issue #003... http://www.sitesell.com/edge/backissues-003.html RECOMMENDATION: Definitely worth it -- hey, it’s free! Again, the traffic will be decent, but less than what you 289
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Masters of Marketing The Future and
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The Future and Power of Email Marke
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Area. Well, “bust my buttons”,
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thinking to do…. Reinventing the
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an email you think is Spam, you can
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Would you like to know how to make
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Ultimately, the important thing to
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The Inetekk system has a new type o
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So the secret is to make your messa
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Copy Tips When writing your copy th
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A Few Ideas For The Best Ways to Pu
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Aweber Series is sent to follow up
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* This is Great! How do I Order? To
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* Relationship Building * Enhanced
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Message #3 Delivery: Day 3 Subject:
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a 10% commission on their sales. Go
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P.P.S. Do you know someone that cou
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first letter. Fill in with addition
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second method is to login to the On
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"Hello. I enjoy your service. you
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P. S. The AWeber Affiliate Program
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Success Applications don’t let va
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www.foreclosureworld.net P.S. For g
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When away from the office Yanik enj
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2. Do you want it to be easier than
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** Free Bonus Gift #7 ** (Advanced
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, I look forward to having you as a
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Or, pick up the phone and dial 1-80
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J. Yanik Silver, President Surefire
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Yanik Yanik Silver J. Yanik Silver,
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Terry Dean Terry Dean has been runn
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a few of the techniques available.
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10. Every aspect of your site and m
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you can complete in a short time fr
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Now, onto the report... Last time w
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Too many people skimp in this area
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Some of the ideas we have listed ab
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have...Do you need help with headli
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want to use a lot of quick benefit
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sales letters in no time flat. 60.
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should try to avoid picking too big
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space. 72. Don’t be afraid to mak
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Do the two above things and you wil
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can drive hundreds or even thousand
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By using free ads first, you will b
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Advertise it, and they will come. Y
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deck to 100,000 readers for $1,500
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a digital camcorder and begin creat
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Your Marketing Friend, Terry Dean w
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ecome a top-selling affiliate (or r
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-----SIDEBAR----- The Affiliate Mas
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o The "Valuable PRE-selling Proposi
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PROFITS does *NOT* imply that you m
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OK, that wraps up EXPENSES and traf
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NOT make money. That’s how all th
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(and a few over 20%!), I figure tha
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-----------------------------------
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................. Back already? Let
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2) *WHAT YOU SAY* to her, and 3) *H
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as an example... Let’s say that y
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it, of course. And *YOU* are really
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that is dedicated to selling our Si
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of concrete statues and another one
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Before proceeding to DAY 2, please
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eceive the 5-day course by sending
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on Conversion Rates (DAY 1) It’s
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occupation? Is it research? Helping
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Sex Software Sports Telecommunicati
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Or do you grow it into a comprehens
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With these goals in mind... -------
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257 men’s fashion 252 celebrity f
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http://www.altavista.com/ http://ww
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If the idea of a database or spread
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http://www.yahoo.com/ 2) Below the
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o some good leads to merchants who
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POSSIBLE PARTNERS and IDEAS FOR CON
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http://www.GoTo.com/ At the time of
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Site Build It! Manager AUTOMATICALL
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* discount fashions * fashion outle
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Yes, this site makes a common mista
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enjoy. I’ve done my prep actions.
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call center operations call monitor
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and PRUNE a whole new series of HIG
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for PRICING info -- if we can inter
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-Ken ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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Hello again. Nice to see such enthu
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Or if that turns up a blank, like t
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Alexa.com. -----SIDEBAR TO AFFILIAT
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Coupons Courses/education Games Gif
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Join each of these backend provider
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starts generating this kind of traf
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that are tightly relevant to the co
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-----SIDEBAR----- Great affiliate s
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to the level of fraudulent activity
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o Shoebuy.com only has 155 links co
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"By failing to prepare, you are pre
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worked your way through DAYS 2, 3,
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Yes, I do want to have my cake and
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ii) pricing-on-the-net.com VPP = "p
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https://secure.kudosnet.com/domain/
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To register your domain name, you n
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More importantly, though, is that e
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not a great believer in the value o
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K-I-S-S -- When a reader hits your
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fashion-designers-magazine.com The
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The Site Build It! Manager is free
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"The choices we make dictate the li
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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Yes, finally!... We’re ready to s
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and finding beautiful, cheap buys a
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you are simply writing to ALSO sati
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Whether you are a tech-expert or a
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Your home page should not link to a
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the home page to them... more on th
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deliver’ 2) *WHAT* is your unique
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e giving all the best of it right h
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o And consider adding a common syno
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First... the Title appears as a lin
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Page 243 and 244: For those of us who want to attract
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Page 263 and 264: DAY 3 -- Develop HIGH-PROFITABILITY
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Page 311 and 312: See that last item above’ ACTION
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Page 319 and 320: Dale Armin Miller Dale is the found
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selling’ *That’s* what your mes
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Feel free to pass this along or pos
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Here’s something that will thrust
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accomplishment of actually taking o
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* * * Message #6 Delivery: Day 9 $N
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("Why? Did he invent something I do
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"Refreshing and Exciting. Two words
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My best wishes for your prosperity
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Either, 1) continue along as you ha
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Sam Robbins CashFlowMarketing.com i
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In the meantime, make sure you chec
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fail and succeed. Get out a pen and
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How To Find "Money-Makers"! -------
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Hi %%firstname%%, A couple days ago
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When your margins are high (like in
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and still become successful. ------
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that you shouldn’t reinvent the w
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egular basis. Are you ready for the
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========= Now, you don’t have to
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* * * Message #6 Delivery: Day 21 S
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countless hours - and at the end, w
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Joe Schroeder Joe Schroeder started
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------3-4 little sales per day and
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***Big Al and Randy Gage do that. H
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****Video’s and home study course
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""It’s EASIER to sponsor a custom
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how easily you can find NEW recruit
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============================== Dead
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Okay, back to the system and WHAT w
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Just a teensey-weensey bit...... Yo
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$197 MLM Course pays $90 ==========
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about your MLM.....................
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courses with audio tapes that was 6
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for two hours and hear you spew out
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201-439-3147.........24 Hours......
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FACT: Over 20% of anyone who BUYS a
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Okay, go back in your head to when
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Meanwhile, most of the ads that I s
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BUT, ADDING a "tag" about a FREE re
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#1) The FASTER you show your MLM th
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Show them various MLMs. >> Always s
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a Kindergarten class, however, what
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** FREE affiliate site ** No one ge
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The REASON we give-it-a-way is to I
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Yanik Silver You've already seen Ya
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Maybe you’ve heard that 1% or 2%
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The SRDS is a huge, 4" thick refere
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Phrases, Guarantees, Closes, and P.
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Hello Again [[firstname]] It’s ti
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and you sent me an offer for deeply
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* * * Message #3 Delivery: Day 5 [[
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Tracking is critical or else you’
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out onto the table so that I could
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* * * Message #1 Delivery: Instant
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* * * Message #1 Delivery: Instantl
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targeted traffic used to be profita
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Banner advertising deserves far mor
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R-Rated Flames Book", a small colle
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click-rate banners dumping people o
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I will also help you with your over
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look like banners. Even my own fath
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Your participation in this affiliat
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targeted traffic used to be profita
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Email Marketers (Not Spammers) Make
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* * * Message #11 Delivery: Day 27
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Sometimes the agency won’t tell y
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y somebody that I’ve met, had lun
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qualified traffic as cheaply as pos
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usiness, I may advise you to NOT US
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Sites, Networks And Agencies That S
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I make banners that don’t look li
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How To Make Banner Ads That Get Up
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"Scott, Thanks for the help! You’
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Scott Alan Covert http://www.banner
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Remember my own experience - under
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Scot Dantzer Scot Dantzer is a Phil
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* * * Message #2 Delivery: Day 4 Su
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ecomes $7.50 a book. You now have t
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Robert Ser 530.342.9080 Business Di
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customer. Get their emails with per
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* * * Message #3 Delivery: Day 7 .-
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One interesting note: of all the af
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no one who has spammed has generate
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Robin Machris 530.342.7637 Customer
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Next time you read an article in a
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Harmony Major Harmony Major has bee
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C) How to Muscle Your Way Into A To
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Respectfully, Harmony Major P.S. If
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Ken Silver Ken’s been a journalis
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"How to Create and Present a Succes
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in the subject of this email.: "Bon
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Kevin Donlin Kevin Donlin has been
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* * * Message #2 Delivery: Day 2 Su
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Currently, FlipDog has 681,761 job
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Author: "Resume and Cover Letter Se
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PS: Discover the amazing formula to
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Take a moment to check out: http://
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Marlon’s ideas literally transfor
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$750,000 in revenue on the Internet
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