Masters of Marketing - Lifecycle Performance Pros

Joe Schroeder
Joe Schroeder started his career as a street magician all over America and lived
hand to mouth. He has pictures of himself in Las Vegas with Lance Burton, Jeff
Mcbride, Monticup and with Siegfried & Roy.
But disillusioned with the bright lights and the stage make-up, Joe gave up his
stint as a big time magic act and opted to sell meat and seafood door-to-door for
almost ten years.
During that time he studied every marketing book he could get his hands on.
Then in 1995 everything changed, Joe went from average to fortune and now is
one of the most sought after and most visible entrepreneurs on the Internet and
in Network Marketing.
His main web site is:
http://www.mlmbigfish.com
Here is a copy of his `boot camp' that he uses to send to prospects. It is a brilliant
follow up example because of the way he really ‘talks’ to his prospective
customers. Here's what Joe told me:
I JUICE the letters with WEIRD "paradigm shifting" stuff like
** Call me PERSONALLY to place order----MY cell is
** WEIGHT is 7.2 pounds and earn $450 with 5 sales = $90 each = visual
** My letters are hypnotic, plain and simple---I know the CODE to do so.
** My LIST RETENTION is 78% retention----22% LEAVE
** 20-25% of ALL of my LIST buys something------documented
** NO ADS-------Pure value
** the MOST MIS-SPELLED grammatically WRONG letter on the net
You can learn a lot from his examples coming right up!
389