Masters of Marketing - Lifecycle Performance Pros

a few of the techniques available.
I will not be including a whole lot of information
on each of the specific techniques. Part of the goal
in these articles is to expand your mind to the
possibilities and not just teach you step-by-step
instructions for Internet marketing.
If you are interested in putting any of these
techniques into further use in your business, I
suggest you get a hold of our new "Instant Internet
Cashflow System" which is available at:
http://www.allthesecrets.com
1. Develop a Unique Web Position in your Business.
What is unique about your product or service? Is it
better than the competition or does it just do the
exact same things as everyone else’s products. The
successful sites online are never me-too sites. They
are sites which have come up with a unique angle in
a targeted niche market.
2. The Unique Web Position is more important than
the ad copy.
Good ad copy can not make up for a poor concept. A good
concept and UWP (see technique #1) will work even with
ad copy that is just OK. Your ads need to highlight
and flow out of whatever it is that is setting your
business apart from the crowd: prices, service,
quality, etc.
3. don’t just lower prices if your product isn’t selling.
In some cases you may have priced your product too high.
In most cases, it is because you haven’t set yourself
apart as a valuable product to the consumer. Add more
bonuses, focus more on UWP, etc. In other words, add
more value to the current package.
4. Look for a market before you develop a product.
People who start with a product and go looking for
customers are starting down a hard road. Find a market
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