Masters of Marketing - Lifecycle Performance Pros

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has a clue how much it’s actually going to be CLICKED ON. It amazes me that they don’t get their banners created by marketers with real-world experience keeping the click rates high and also, of course, experience in turning those clicks into sales. In my case, click rates 4 to 50 times the industry average. "Scott, Thanks for the help! You’re awesome. I not only am getting a 6%, and 1.7% on some of the banners you’ve made for me but I also saved 50% on my advertising costs on my first banner ad campaign just by using your suggested techniques in buying impressions! Thanks again." - Rolf D. Rasmusson "Scott, your clickthroughs on banners were iefing's highest for the month of November. Other advertisers would do almost anything to get their cost-per- click down to levels anywhere near to what you have achieved. Congratulations on coming up with dynamite creative." - Cass Rhymes, Briefing.com Ad Manager "Hi Scott, When I first tested in some general banner networks, I was getting approximately between 1 - 3% (wish I would have kept better stats)." - Kirk VandenBerghe, HeartCore Corporation I charge $1200 to design, create and email 12 to 20 banners to you. You can test these banners against each other. If at least 4 of these banners don’t do FIVE TIMES better than the industry average (.15% according to NetRatings), when placed on properly targeted websites, I’ll give you 50% of your money back. So far that hasn’t happened. (Warning: After talking to you about your online 484
usiness, I may advise you to NOT USE a banner advertising strategy, if I don’t think it will work for you.) To Contact Me: Scott Covert 266 Charlotte Street #284 Peterborough, Ontario Canada K9J 2V4 (705) 749 2225 mailto:scott@banneradmagic.com * * * Message #16 Delivery: Day 42 Subject: Chp 6 free excerpt: The Banner Advertising Traffic Machine Another free book excerpt from "The Banner Advertising Traffic Machine" available from http://www.banneradmagic.com On Thursday, February 15, 2001 I will send you a free chunk of Chapter 8, and that will be the last free excerpt sent to you from the book. Right now it’s time for ... Chapter 6 7 Steps To Banner Advertising Success STEP 1: Get Banners Made Make some banners. Or hire somebody to make them for you. Step 2: Find Sites To Advertise On Find good places to start advertising within your budget. Analyze the site before you buy the advertising and make sure 485
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Masters of Marketing The Future and
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The Future and Power of Email Marke
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Area. Well, “bust my buttons”,
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thinking to do…. Reinventing the
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an email you think is Spam, you can
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Would you like to know how to make
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Ultimately, the important thing to
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The Inetekk system has a new type o
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So the secret is to make your messa
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Copy Tips When writing your copy th
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A Few Ideas For The Best Ways to Pu
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Aweber Series is sent to follow up
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* This is Great! How do I Order? To
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* Relationship Building * Enhanced
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Message #3 Delivery: Day 3 Subject:
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a 10% commission on their sales. Go
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P.P.S. Do you know someone that cou
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first letter. Fill in with addition
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second method is to login to the On
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"Hello. I enjoy your service. you
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P. S. The AWeber Affiliate Program
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Success Applications don’t let va
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www.foreclosureworld.net P.S. For g
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When away from the office Yanik enj
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2. Do you want it to be easier than
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** Free Bonus Gift #7 ** (Advanced
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, I look forward to having you as a
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Or, pick up the phone and dial 1-80
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J. Yanik Silver, President Surefire
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Yanik Yanik Silver J. Yanik Silver,
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Terry Dean Terry Dean has been runn
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a few of the techniques available.
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10. Every aspect of your site and m
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you can complete in a short time fr
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Now, onto the report... Last time w
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Too many people skimp in this area
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Some of the ideas we have listed ab
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have...Do you need help with headli
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want to use a lot of quick benefit
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sales letters in no time flat. 60.
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should try to avoid picking too big
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space. 72. Don’t be afraid to mak
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Do the two above things and you wil
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can drive hundreds or even thousand
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By using free ads first, you will b
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Advertise it, and they will come. Y
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deck to 100,000 readers for $1,500
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a digital camcorder and begin creat
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Your Marketing Friend, Terry Dean w
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ecome a top-selling affiliate (or r
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-----SIDEBAR----- The Affiliate Mas
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o The "Valuable PRE-selling Proposi
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PROFITS does *NOT* imply that you m
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OK, that wraps up EXPENSES and traf
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NOT make money. That’s how all th
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(and a few over 20%!), I figure tha
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-----------------------------------
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................. Back already? Let
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2) *WHAT YOU SAY* to her, and 3) *H
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as an example... Let’s say that y
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it, of course. And *YOU* are really
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that is dedicated to selling our Si
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of concrete statues and another one
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Before proceeding to DAY 2, please
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eceive the 5-day course by sending
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on Conversion Rates (DAY 1) It’s
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occupation? Is it research? Helping
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Sex Software Sports Telecommunicati
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Or do you grow it into a comprehens
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With these goals in mind... -------
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257 men’s fashion 252 celebrity f
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http://www.altavista.com/ http://ww
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If the idea of a database or spread
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http://www.yahoo.com/ 2) Below the
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o some good leads to merchants who
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POSSIBLE PARTNERS and IDEAS FOR CON
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http://www.GoTo.com/ At the time of
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Site Build It! Manager AUTOMATICALL
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* discount fashions * fashion outle
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Yes, this site makes a common mista
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enjoy. I’ve done my prep actions.
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call center operations call monitor
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and PRUNE a whole new series of HIG
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for PRICING info -- if we can inter
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-Ken ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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Hello again. Nice to see such enthu
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Or if that turns up a blank, like t
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Alexa.com. -----SIDEBAR TO AFFILIAT
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Coupons Courses/education Games Gif
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Join each of these backend provider
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starts generating this kind of traf
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that are tightly relevant to the co
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-----SIDEBAR----- Great affiliate s
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to the level of fraudulent activity
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o Shoebuy.com only has 155 links co
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"By failing to prepare, you are pre
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worked your way through DAYS 2, 3,
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Yes, I do want to have my cake and
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ii) pricing-on-the-net.com VPP = "p
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https://secure.kudosnet.com/domain/
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To register your domain name, you n
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More importantly, though, is that e
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not a great believer in the value o
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K-I-S-S -- When a reader hits your
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fashion-designers-magazine.com The
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The Site Build It! Manager is free
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"The choices we make dictate the li
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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Yes, finally!... We’re ready to s
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and finding beautiful, cheap buys a
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you are simply writing to ALSO sati
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Whether you are a tech-expert or a
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Your home page should not link to a
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the home page to them... more on th
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deliver’ 2) *WHAT* is your unique
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e giving all the best of it right h
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o And consider adding a common syno
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First... the Title appears as a lin
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single theme, the better you’ll d
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We concentrated on the home page, b
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fool anyone. So they were ethically
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For those of us who want to attract
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the above seems very complex. Part
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http://www.associateprograms.com/ h
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The SiteBuilder includes... o Page
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Nope! No more than investors are th
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Make Your Site SELL! -- at under US
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-- they’re all dying for a great
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Allan Gardyne (yes, of associatepro
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Traffic. Visitors who read your con
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o you’ll establish a strong, sust
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DAY 3 -- Develop HIGH-PROFITABILITY
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Lycos http://www.lycos.com/addasite
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3) AgentWebRanking Suite -- as oppo
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If time is money, Site Build It! is
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times to improve it without results
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presently. Why? Because most sites
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-----SIDEBAR----- So... both linkin
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directories. Let’s start with #2
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Register for an account with them a
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20" search results spots (searchers
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id makes FINANCIAL SENSE. You do no
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to the specific page on your site t
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Affiliate Masters Course. The Site
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For instructions on how to submit..
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---------- Ask Jeeves http://www.as
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guaranteed, I would NOT recommend t
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8 biggest pay-per-clicks. When your
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Let’s start peeking inside your "
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areas for content development. o Mo
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ON-SITE links appear on your site,
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E-zine advertising becomes very cos
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Cost’ Included in Site Build It!,
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Here are your best two options. The
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---------------------------- ------
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See that last item above’ ACTION
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features. o Select and categorize e
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demonstrates that building traffic
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"How to succeed’ Try hard enough.
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Dale Armin Miller Dale is the found
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*Most* Online Entrepreneurs Are Fai
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But, as long as you began your idea
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I’m not sure my brother really li
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would see my ad. But now fewer and
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There’s a lot written about how y
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esorting. Wouldn’t you pay me mon
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Dale Armin Miller [Part of the Crea
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Arsenal! [Well, that was true befor
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stars, politicians, and comedians.
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selling’ *That’s* what your mes
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Feel free to pass this along or pos
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Here’s something that will thrust
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accomplishment of actually taking o
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* * * Message #6 Delivery: Day 9 $N
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("Why? Did he invent something I do
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"Refreshing and Exciting. Two words
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My best wishes for your prosperity
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===================================
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Either, 1) continue along as you ha
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Sam Robbins CashFlowMarketing.com i
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In the meantime, make sure you chec
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fail and succeed. Get out a pen and
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How To Find "Money-Makers"! -------
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-----------------------------------
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Hi %%firstname%%, A couple days ago
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When your margins are high (like in
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and still become successful. ------
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that you shouldn’t reinvent the w
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egular basis. Are you ready for the
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========= Now, you don’t have to
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* * * Message #6 Delivery: Day 21 S
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countless hours - and at the end, w
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Joe Schroeder Joe Schroeder started
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------3-4 little sales per day and
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***Big Al and Randy Gage do that. H
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****Video’s and home study course
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""It’s EASIER to sponsor a custom
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how easily you can find NEW recruit
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============================== Dead
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Okay, back to the system and WHAT w
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Just a teensey-weensey bit...... Yo
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$197 MLM Course pays $90 ==========
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about your MLM.....................
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courses with audio tapes that was 6
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for two hours and hear you spew out
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201-439-3147.........24 Hours......
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FACT: Over 20% of anyone who BUYS a
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Okay, go back in your head to when
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Meanwhile, most of the ads that I s
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BUT, ADDING a "tag" about a FREE re
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#1) The FASTER you show your MLM th
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Show them various MLMs. >> Always s
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a Kindergarten class, however, what
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** FREE affiliate site ** No one ge
Page 433 and 434: The REASON we give-it-a-way is to I
Page 435 and 436: Yanik Silver You've already seen Ya
Page 437 and 438: Maybe you’ve heard that 1% or 2%
Page 439 and 440: The SRDS is a huge, 4" thick refere
Page 441 and 442: Phrases, Guarantees, Closes, and P.
Page 443 and 444: Hello Again [[firstname]] It’s ti
Page 445 and 446: and you sent me an offer for deeply
Page 447 and 448: * * * Message #3 Delivery: Day 5 [[
Page 449 and 450: Tracking is critical or else you’
Page 451 and 452: out onto the table so that I could
Page 453 and 454: * * * Message #1 Delivery: Instant
Page 455 and 456: * * * Message #3 Delivery: Day 15 S
Page 457 and 458: * * * Message #1 Delivery: Instantl
Page 459 and 460: targeted traffic used to be profita
Page 461 and 462: Banner advertising deserves far mor
Page 463 and 464: R-Rated Flames Book", a small colle
Page 465 and 466: click-rate banners dumping people o
Page 467 and 468: I will also help you with your over
Page 469 and 470: look like banners. Even my own fath
Page 471 and 472: Your participation in this affiliat
Page 473 and 474: targeted traffic used to be profita
Page 475 and 476: Email Marketers (Not Spammers) Make
Page 477 and 478: * * * Message #11 Delivery: Day 27
Page 479 and 480: Sometimes the agency won’t tell y
Page 481 and 482: y somebody that I’ve met, had lun
Page 483: qualified traffic as cheaply as pos
Page 487 and 488: Sites, Networks And Agencies That S
Page 489 and 490: I make banners that don’t look li
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Page 495 and 496: "Scott, Thanks for the help! You’
Page 499 and 500: Scott Alan Covert http://www.banner
Page 501 and 502: Remember my own experience - under
Page 503 and 504: Scot Dantzer Scot Dantzer is a Phil
Page 505 and 506: * * * Message #2 Delivery: Day 4 Su
Page 507 and 508: * * * Message #4 Delivery: Day 15 S
Page 509 and 510: * * * Message #1 Delivery: Instant
Page 511 and 512: ecomes $7.50 a book. You now have t
Page 513 and 514: Robert Ser 530.342.9080 Business Di
Page 515 and 516: customer. Get their emails with per
Page 517 and 518: * * * Message #3 Delivery: Day 7 .-
Page 519 and 520: One interesting note: of all the af
Page 521 and 522: no one who has spammed has generate
Page 523 and 524: Robin Machris 530.342.7637 Customer
Page 525 and 526: Next time you read an article in a
Page 527 and 528: Harmony Major Harmony Major has bee
Page 529 and 530: C) How to Muscle Your Way Into A To
Page 531 and 532: Respectfully, Harmony Major P.S. If
Page 533 and 534: Ken Silver Ken’s been a journalis
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"How to Create and Present a Succes
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in the subject of this email.: "Bon
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Kevin Donlin Kevin Donlin has been
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* * * Message #2 Delivery: Day 2 Su
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Currently, FlipDog has 681,761 job
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Author: "Resume and Cover Letter Se
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* * * Message #1 Delivery: Instant
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PS: Discover the amazing formula to
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===================================
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Take a moment to check out: http://
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Marlon’s ideas literally transfor
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$750,000 in revenue on the Internet
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