20.07.2013 Views

Masters of Marketing - Lifecycle Performance Pros

Masters of Marketing - Lifecycle Performance Pros

Masters of Marketing - Lifecycle Performance Pros

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

If time is money, Site Build It! is time... time saved!<br />

http://breakthrough.sitesell.com/buildit/<br />

-----SIDEBAR-----<br />

So here’s what you’ve done so far. In DAY 6, you built a<br />

Theme-Based Content Site, full <strong>of</strong> Keyword-Focused Content<br />

Pages. As we’ve discussed, you’ve OVER delivered on content<br />

for your HUMAN visitors. And, for the engines, you have also<br />

varied your "formulas" to see what works.<br />

Now, before you proceed to DAY 8, please complete your DAY 7<br />

Goal-<strong>of</strong>-the-DAY, and take note <strong>of</strong> your Ongoing Goal...<br />

------------------------------------------<br />

------------------------------------------<br />

Goal-<strong>of</strong>-the-DAY... Submit your site to the<br />

major (free) Search Engines (listed above).<br />

Get familiar with tracking...<br />

1) spiders, 2) listing, and 3) ranking.<br />

Ongoing Goal... Track the spiders and resubmit<br />

as necessary. Track to see when<br />

you get listed, and then track how your<br />

pages rank. Do this on a weekly basis.<br />

------------------------------------------<br />

------------------------------------------<br />

Earlier today, we talked about how important it is to have a<br />

feedback loop from BUILDING to TRACKING. Now that you have<br />

feedback from tracking, it’s time to take TRAFFIC-BUILDING<br />

ACTION, which brings us to...<br />

BIG TECHNIQUE #1 The Free Major Search Engines<br />

This is still the best way to build traffic on the Net... if<br />

you know what you’re doing. And you soon WILL!...<br />

------------------------------------------<br />

------------------------------------------<br />

DAY 8 -- Build Free Search Engine Traffic<br />

It’s the TWEAKY wheel<br />

that gets the traffic!<br />

------------------------------------------<br />

------------------------------------------<br />

Goal-<strong>of</strong>-the-DAY... No tweaking to do, since<br />

your pages aren’t ranking yet. So start<br />

working on link popularity. When your site<br />

has reached 10 pages, link with Open<br />

Directory (only free directory <strong>of</strong> the<br />

majors) and with ONE minor directory that is<br />

a "theme hub" related to your Site Concept.<br />

269

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!