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„‚ CONDITIONS THAT HINDER EFFECTIVE COMMUNICATION

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❚❘<br />

INTERPERSONAL FEEDBACK:<br />

PROBLEMS AND RECONCEPTUALIZATION<br />

Raymond V. Rasmussen<br />

In the field of cybernetics, the term “feedback” is used to describe an essential<br />

component of self-regulating devices (Ruben, 1972). A thermostat is a familiar example.<br />

In human relations, “feedback” has been used to refer to a process of information<br />

gathering and correction: One person feeds back his or her perceptions of another person<br />

so that the second person can make his or her social or work behavior more effective.<br />

A number of writers have said that giving and receiving feedback is one of the most<br />

important processes in group dynamics (Devine, 1976; DiBerardinis, 1978; Hanson,<br />

1973; Lundgren & Schaeffer, 1976). Schein and Bennis (1965) have stated that<br />

practically all human learning is based on obtaining information about performance<br />

(feedback) and then determining how far the performance deviates from a desired goal.<br />

According to these authors, feedback shakes up or “unfreezes” people by creating a<br />

perceived threat to their self-concepts. The unfreezing process elicits a need for change.<br />

Support for this notion comes from a review of the T-group literature by Campbell and<br />

Dunnette (1968), who found that the reception of negative feedback stimulates a group<br />

member to alter his or her level of self-satisfaction and to try new behaviors.<br />

Feedback is also a widely prescribed strategy in the management literature<br />

(Hackman & Oldham, 1976; Luthans & Kreitner, 1975; Tosi & Carroll, 1970). The<br />

utility of interpersonal feedback in the organization has been explained by several<br />

writers. For example, Myers and Myers (1973) state that in order to be effective in an<br />

organization, people need to know how their behavior impacts others. Solomon (1977)<br />

has stated:<br />

Feedback...can help an individual become more effective in his interpersonal relations, on-the-job<br />

behavior, and task accomplishment. If a person’s behavior is not having desirable or intended<br />

effects, he can change it. Without feedback, the impact of his behavior on others may never be<br />

fully or accurately known. (p. 185)<br />

Although feedback has many potential benefits, it also seems clear that it does not<br />

always work in practice. Pfeiffer and Jones (1972) have stated that unrestricted,<br />

untethered truth can create high levels of anxiety and can cause people to become less<br />

able to accomplish their goals; Solomon (1977) suggested that feedback can lead to<br />

long-term reprisals; Lundgren and Schaeffer (1976) found that negative feedback was<br />

Originally published in The 1984 Annual: Developing Human Resources by J. William Pfeiffer and Leonard D. Goodstein (Eds.), San<br />

Diego, CA: Pfeiffer & Company.<br />

212 ❘❚<br />

The Pfeiffer Library Volume 6, 2nd Edition. Copyright ©1998 Jossey-Bass/Pfeiffer

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