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John James Marshall thesis.pdf - OpenAIR @ RGU - Robert Gordon ...

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his computer. I wanted to try and automate this system. I wanted the designer<br />

to be able to define a set of rules for this object so you almost choreograph this<br />

like a movie. You then set it going and then it carries on in its own sweet way<br />

generating design after design. But each one, hopefully with the rules that you<br />

have set is still true to the design direction you wanted to give this product in<br />

the first place.<br />

When I started off I thought this was a blue skies research project (back in<br />

2002) then in 2003 Materialise showed their first collection. This obviously<br />

pointed the way that this actually wasn’t so far away in terms of the rapid<br />

manufacture being already viable as a production process – albeit yes it is<br />

expensive to design objects but in reality the prices of the lamps that Materialise<br />

sell aren’t too different from the high end Italian manufacturers: Artemedia,<br />

Flos – they are comparable in terms of price. So this is a viable process already<br />

and that made me rethink slightly how far away this was and maybe it wasn’t a<br />

blue skies project it was something I could start doing straight away.<br />

While I was generating design outputs for the project I also spoke with<br />

Materialise and we started working on a couple of projects and we<br />

productionised a couple of designs. The first one was RGB which is based on<br />

the tuber forms - this is it in laser sintered Nylon. They wouldn’t think about<br />

individualisation just yet I’m still working on a company to work with on the<br />

idea of individualisation there are a lot of hurdles to that which I will come to.<br />

With this particular one the software was there to generate the form we<br />

produced – four different ones, but four is as far as they want to go for the time<br />

being.<br />

This is Creepers and the idea of this one is that it is a series of petal forms and<br />

the petals catch the light from some very tiny LEDs just 5 mil LEDs. The idea is<br />

this creates a space divider or room divider with light. Really the idea here was<br />

the idea of generative design and forms evolving to create this pattern making<br />

the leaves different with each cluster.<br />

This year I worked with an Italian manufacturer Kundalini and we produced<br />

this table lamp for them - Entropia. This is quite a leap forward in terms of the<br />

industry because here is a company that have nothing to do with rapid<br />

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