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LEARNING OBJECTIVES<br />

1. List the steps in the recruitment and selection process.<br />

2. Explain the main techniques used in employment<br />

planning and forecasting.<br />

3. Explain and give examples for the need for effective<br />

recruiting.<br />

4. Name and describe the main internal sources of<br />

candidates.<br />

5. List and discuss the main outside sources of candidates.<br />

6. Develop a help wanted ad.<br />

7. Explain how to recruit a more diverse workforce.<br />

As its board of directors began reviewing possible<br />

candidates to be IBM s next CEO, their thoughts<br />

turned to the sort of company IBM would be in<br />

the next few years. Some trends were clear. IBM<br />

had already sold off several commodity businesses such as<br />

personal computers and disk drives, replacing them with new<br />

software and service/consulting businesses. The new CEO<br />

would have to address new trends such as cloud computing.<br />

More sales would come from emerging markets in Asia<br />

and Africa. Strategic changes like these meant that IBM s<br />

employees would need new skills, and that the firm needed<br />

new personnel and succession plans for how to staff its new<br />

businesses. 1<br />

Environment<br />

Strategic and Legal<br />

Relations<br />

Employee<br />

Company s<br />

Strategic Goals<br />

Employee Competencies<br />

and Behaviors Required<br />

for Company to Achieve<br />

These Strategic Goals<br />

Recruitment and<br />

Placement<br />

HR Policies and Practices<br />

Required to Produce<br />

Employee Competencies<br />

and Behaviors<br />

WHERE ARE WE NOW . . .<br />

In Chapter 4, we discussed job analysis and<br />

the methods managers use to create job<br />

descriptions, job specifications, and<br />

competency profiles or models. The purpose<br />

of this chapter is to improve your<br />

effectiveness in recruiting candidates.<br />

The topics we discuss include personnel<br />

planning and forecasting, recruiting job<br />

candidates, and developing and using<br />

application forms. Then, in Chapter 6, we ll<br />

turn to the methods managers use to select<br />

the best employees from this applicant pool.<br />

Compensation<br />

Development<br />

Training and<br />

Access a host of interactive learning aids at<br />

www.mymanagementlab.com to help strengthen<br />

your understanding of the chapter concepts.<br />

MyManagementLab<br />

137

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