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CHAPTER 17 MANAGING GLOBAL HUMAN RESOURCES 597<br />

and to identify, recruit, and place the employees they hire globally. As one Shell<br />

manager put it, If you re truly global, then you are hiring here [the United States]<br />

people who are going to immediately go and work in the Hague, and vice versa. 126<br />

This global mind-set makes it easier for managers everywhere to accept the wisdom<br />

of having a standardized human resource management system.<br />

Investigate pressures to differentiate and determine their legitimacy. Local<br />

managers will insist, You can t do that here, because we are different culturally.<br />

These researchers found that these differences are usually not persuasive.<br />

For example, when Dow wanted to implement an online recruitment and<br />

selection tool abroad, the hiring managers there said that their managers would<br />

not use it. After investigating the supposed cultural roadblocks, Dow successfully<br />

implemented the new system. 127<br />

The operative word here is investigate. Carefully assess whether the<br />

local culture or other differences might in fact undermine the new system.<br />

Be knowledgeable about local legal issues, and be willing to differentiate where<br />

necessary.<br />

Try to work within the context of a strong corporate culture. Companies that<br />

create a strong corporate culture find it easier to obtain agreement among<br />

far-flung employees. For example, because of how P&G recruits, selects, trains,<br />

and rewards them, its managers have a strong sense of shared values. For<br />

instance, new recruits quickly learn to think in terms of we instead of I.<br />

They learn to value thoroughness, consistency, self-discipline, and a methodical<br />

approach. Because all P&G managers worldwide tend to share these values, they<br />

are in a sense more similar to each other than they are geographically different.<br />

Having such global unanimity in values makes it easier to implement<br />

standardized human resource practices worldwide.<br />

Implementing the Global HR System<br />

Finally, two best practices helped ensure success in actually implementing the globally<br />

consistent human resource policies and practices.<br />

You can t communicate enough. There s a need for constant contact with the<br />

decision makers in each country, as well as the people who will be implementing<br />

and using the system. 128<br />

Dedicate adequate resources. For example, don t require the local human<br />

resource management offices to implement new job analysis procedures unless<br />

the head office provides adequate resources for these additional activities.<br />

R E V I E W<br />

MyManagementLab Now that you have finished this chapter, go back to www.mymanagementlab.com<br />

to continue practicing and applying the concepts you ve learned.<br />

CHAPTER SECTION SUMMARIES<br />

1. The internationalization of business influences<br />

employers HR processes. The big issue is coping with<br />

the cultural, political, legal, and economic differences<br />

among countries. For example, citizens of different<br />

countries adhere to different values, and countries have<br />

differing economic systems as well as different legal,<br />

political, and labor relations systems.<br />

2. Staffing the global organization is a major challenge.<br />

Companies may use expatriates, home-country nationals,<br />

or third-country nationals. Offshoring means having local<br />

employees abroad do jobs that domestic employees<br />

previously did in-house. Employers seeking to gain cost<br />

advantages by offshoring rely on their HR managers<br />

to help identify high-quality, low-cost talent abroad.

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