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CHAPTER 14 ETHICS AND EMPLOYEE RIGHTS AND DISCIPLINE 489<br />

can t write enough laws to tell us what to do at all times<br />

every day of the week in every part of the world. We ve got<br />

to develop the critical thinking and critical reasoning<br />

skills of our people because most of the ethical issues that<br />

we deal with are in the ethical gray areas. Virtually every<br />

regulatory body in the last year has come out with<br />

language that has said in addition to law compliance,<br />

businesses are also going to be accountable to ethics<br />

standards and a corporate culture that embraces them. 126<br />

How can one tell or measure when a company has an<br />

ethical culture ? Key attributes of a healthy ethical culture<br />

include:<br />

Employees feel a sense of responsibility and accountability<br />

for their actions and for the actions of others. 127<br />

Employees freely raise issues and concerns without fear<br />

of retaliation.<br />

Managers model the behaviors they demand of others.<br />

Managers communicate the importance of integrity<br />

when making difficult decisions.<br />

Questions<br />

1. Based on what you read in this chapter, summarize in<br />

one page or less how you would explain Enron s ethical<br />

meltdown.<br />

2. It is said that when one securities analyst tried to confront<br />

Enron s CEO about the firm s unusual accounting statements,<br />

the CEO publicly used vulgar language to describe<br />

the analyst, and that Enron employees subsequently<br />

thought doing so was humorous. If true, what does that<br />

say about Enron s ethical culture?<br />

3. This case and chapter both had something to say about<br />

how organizational culture influences ethical behavior.<br />

What role do you think culture played at Enron? Give<br />

five specific examples of things Enron s CEO could have<br />

done to create a healthy ethical culture.<br />

CONTINUING CASE<br />

CARTER CLEANING COMPANY<br />

Guaranteeing Fair Treatment<br />

Being in the laundry and cleaning business, the Carters<br />

have always felt strongly about not allowing employees to<br />

smoke, eat, or drink in their stores. Jennifer was therefore<br />

surprised to walk into a store and find two employees<br />

eating lunch at the front counter. There was a large pizza<br />

in its box, and the two of them were sipping colas and<br />

eating slices of pizza and submarine sandwiches off paper<br />

plates. Not only did it look messy, but there were grease<br />

and soda spills on the counter and the store smelled from<br />

onions and pepperoni, even with the exhaust fan pulling<br />

air out through the roof. In addition to being a turnoff<br />

to customers, the mess on the counter increased the possibility<br />

that a customer s order might actually become soiled<br />

in the store.<br />

Although this was a serious matter, neither Jennifer nor her<br />

father felt that what the counter people were doing was grounds<br />

for immediate dismissal, partly because the store manager had<br />

apparently condoned their actions. The problem was, they<br />

didn t know what to do. It seemed to them that the matter<br />

called for more than just a warning but less than dismissal.<br />

Questions<br />

1. What would you do if you were Jennifer, and why?<br />

2. Should a disciplinary system be established at Carter<br />

Cleaning Centers?<br />

3. If so, what should it cover? How would you suggest it deal<br />

with a situation such as the one with the errant counter<br />

people?<br />

4. How would you deal with the store manager?<br />

TRANSLATING STRATEGY INTO HR POLICIES & PRACTICES CASE<br />

THE HOTEL PARIS CASE<br />

The Hotel Paris s New Ethics, Justice, and Fair<br />

Treatment Process<br />

The Hotel Paris s competitive strategy is To use superior guest<br />

service to differentiate the Hotel Paris properties, and to<br />

thereby increase the length of stay and return rate of guests, and<br />

thus boost revenues and profitability. HR manager Lisa Cruz<br />

must now formulate functional policies and activities that<br />

support this competitive strategy by eliciting the required<br />

employee behaviors and competencies.<br />

As the head of HR for the Hotel Paris, Lisa Cruz was<br />

especially concerned about her company maintaining the<br />

highest ethical standards. Her concerns were twofold. First,<br />

from a practical point of view, there are, in a hotel chain,<br />

literally thousands of opportunities on any given day for<br />

guests to have bad ethical experiences. For example, in any<br />

single hotel each day there are at least a dozen people<br />

(including housekeepers, front-desk clerks, security guards,<br />

and so on) with easy access to guests rooms, and to their<br />

personal belongings. Guests many younger, and many<br />

unwary are continually walking the halls unprotected.<br />

So, in a service company like this, there is simply no margin<br />

for ethical errors.

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