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CHAPTER 2 EQUAL OPPORTUNITY AND THE LAW 49<br />

Second, the EEOC has said that it will disapprove of such practices, so just asking<br />

the questions may draw its attention. Such questions may identify and/or adversely<br />

affect an applicant as a member of a protected group. They become illegal if a<br />

complainant can show you use them to screen out a greater proportion of his or her<br />

protected group s applicants, and you can t prove the practice is required as a business<br />

necessity or BFOQ.<br />

Let s look now at some of the potentially discriminatory practices to avoid. 82<br />

Recruitment<br />

WORD OF MOUTH You cannot rely upon word-of-mouth dissemination of<br />

information about job opportunities when your workforce is all (or mostly all) white<br />

or all members of some other class such as all female, all Hispanic, and so on. Doing<br />

so reduces the likelihood that others will become aware of the jobs and thus apply<br />

for them.<br />

MISLEADING INFORMATION It is unlawful to give false or misleading<br />

information to members of any group, or to fail or refuse to advise them of work<br />

opportunities and the procedures for obtaining them.<br />

HELP WANTED ADS Help wanted male and help wanted female ads are<br />

violations unless gender is a bona fide occupational qualification for the job. The<br />

same applies to ads that suggest age discrimination. For example, you cannot<br />

advertise for a young man or woman.<br />

Selection Standards<br />

EDUCATIONAL REQUIREMENTS Courts have found educational qualifications<br />

to be illegal when (1) minority groups are less likely to possess the educational<br />

qualifications (such as a high school degree) and (2) such qualifications are also not<br />

job related. However, there may be jobs of course for which educational requirements<br />

(such as college degrees for pilot candidates) are a necessity.<br />

TESTS Courts deem tests unlawful if they disproportionately screen out minorities<br />

or women and they are not job related. According to a former U.S. Supreme Court<br />

Chief Justice,<br />

Nothing in the [Title VII] act precludes the use of testing or measuring procedures;<br />

obviously they are useful. What Congress has forbidden is giving these devices and<br />

mechanisms controlling force unless they are demonstrating a reasonable measure<br />

of job performance.<br />

The employer must be prepared to show that the test results are job related<br />

instance, that test scores relate to on-the-job performance.<br />

PREFERENCE TO RELATIVES Do not give preference to relatives of current<br />

employees with respect to employment opportunities if your current employees are<br />

substantially nonminority.<br />

HEIGHT, WEIGHT, AND PHYSICAL CHARACTERISTICS Physical requirements<br />

such as minimum height are unlawful unless the employer can show they re job related.<br />

For example, a U.S. Appeals Court upheld a $3.4 million jury verdict against Dial Corp.<br />

Dial rejected 52 women for entry-level jobs at a meat processing plant because they failed<br />

strength tests, although strength was not a job requirement. 83 Maximum weight rules<br />

generally don t trigger adverse legal rulings. To qualify for reasonable accommodation,<br />

obese applicants must be at least 100 pounds above their ideal weight or there must be a<br />

physiological cause for their disability. However, legalities aside, managers should be<br />

vigilant. 84 Studies leave little doubt that obese individuals are less likely to be hired, less<br />

likely to receive promotions, more likely to get less desirable sales assignments, and more<br />

likely to receive poor customer service as customers. 85<br />

for

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