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trends and future of sustainable development - TransEco

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When looking at the structural power impacts <strong>of</strong> the corporations on water security outside the valuechains in the wider agro-food network, first, due to their lobbying power affecting agricultural policies<strong>and</strong> their market dominance the corporations may dictate world market prices making farmingunpr<strong>of</strong>itable in some parts <strong>of</strong> the world <strong>and</strong> set restrictions to the crops they buy affecting security <strong>and</strong>diversity <strong>of</strong> farming livelihoods (e.g. de Schutter 2010; Hendrickson <strong>and</strong> Heffernan 2002). Second, asthe agribusiness giants are also active in banking <strong>and</strong> financial markets like Goldman Sachs that wasrecently accused <strong>of</strong> gambling with hunger in grain price speculation affecting especially African grainmarkets (Kaufman 2011; The Independent 2nd July 2010; World Development Movement July 2010),the roots <strong>of</strong> the power <strong>of</strong> the corporate world over the global water <strong>and</strong> food security may actually beeven deeper in the structures <strong>of</strong> the international political economy than it first seems. The biggestplayers reap the pr<strong>of</strong>its <strong>of</strong> the price hikes due to their internal asset flexibility. The poorest farmerscannot afford the farming supply prices <strong>of</strong> which have risen along the general market trend, poorgovernments are not able to subsidy imported commodities anymore, the poorest consumers cannotafford their daily bread. The world food system is sliding into increasing food nationalism due to thescarcity induced by population growth, changing consumption patterns, climate change, bi<strong>of</strong>uels boom<strong>and</strong> un<strong>sustainable</strong> use <strong>of</strong> water, the vicious circle stirred by the corporate short-term interests (Brown2011). It can be argued, that rush for foreign l<strong>and</strong> <strong>and</strong> water by the rising economic power-player statesis challenging the until recently prevailed transnational agro-food power, even virtual water hegemony,in the global agro-food system <strong>of</strong> the global trading corporations (Sojamo et al. forthcoming).A consensus emerged among the interviewees that the growing water security risks may change thedynamics <strong>of</strong> the agro-food system further emphasizing the role <strong>of</strong> the transnational corporations <strong>and</strong>state-led enterprises as powerful bargaining actors both in the value chains <strong>and</strong> networks <strong>and</strong> in theglobal water governance. Ultimately, water security based on the shared risk with other users in thebasin will underlie their license to operate.Finally, when looking at the ideational power sphere <strong>and</strong> discursive practices <strong>of</strong> the corporations <strong>and</strong>the state-led enterprises, it is clear that they are not yet fully aware <strong>of</strong> their role over global watersecurity <strong>and</strong> its strategic importance to their actions, even though access to water has been <strong>and</strong>continues to be the prerequisite for their operations.Integral to the role <strong>of</strong> corporations in global water security is a discursive coalition <strong>of</strong> risk. Theworld's largest food corporations with visible br<strong>and</strong>s among other industry leaders have realised theirrole as water managers as a consequence <strong>of</strong> pressure from investors, civil society advocacy groups <strong>and</strong> tosome extent from consumers. The approach is driven by the lead-corporations with visible br<strong>and</strong>s; intheir 'story-lines' the focus is on the water scarcity impacts on their value chains, in the physical,regulatory <strong>and</strong> reputational risks they may face (CERES 2010; Morrison et al. 2010). The largest agr<strong>of</strong>oodcorporations have started to engage in corporate social responsibility <strong>and</strong> environmentalsustainability discourses only during the past couple <strong>of</strong> years under the pressure from their value chains<strong>and</strong> networks. Based on an analysis <strong>of</strong> the websites <strong>and</strong> publications <strong>of</strong> the four largest agro-foodcorporations undertaken for the purpose <strong>of</strong> this study, how corporations set (define physical situationfor the discourse act <strong>and</strong> the artefacts brought into it) <strong>and</strong> stage (organise deliberatively the discourse<strong>and</strong> the symbols used) their discourses is strongly connected to the visibility <strong>of</strong> their br<strong>and</strong> <strong>and</strong>shareholder structure <strong>of</strong> the company, i.e. their desired position in the value chains <strong>and</strong> networks <strong>and</strong>internal corporate governance dynamics (after Hajer <strong>and</strong> Versteeg 2005b). However, the informative165

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