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trends and future of sustainable development - TransEco

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3.2. OverviewThe legal scholarship assigns to SCCs various roles. Lundblad (2005) discusses the objective <strong>of</strong> codes <strong>of</strong>conducts to influence behavior <strong>of</strong> suppliers. He suggests that this objective may be achieved by inclusion<strong>of</strong> a code <strong>of</strong> conduct into a supply contract. The word to influence indicates two different aspects <strong>of</strong>SCCs: an incentive for suppliers’ positive attitude towards CSR <strong>and</strong> an actual ability <strong>of</strong> contracts to affectsuppliers’ behavior.V<strong>and</strong>enbergh (2007) provides deeper analysis <strong>of</strong> SCCs based on empirical data. He claims thatprivate contracts are an important means <strong>of</strong> global environmental governance. He discusses two <strong>of</strong> thegenerally recognized features <strong>of</strong> “governance” <strong>and</strong> compares them to the features <strong>of</strong> private contracting.One <strong>of</strong> them is the accountability <strong>of</strong> rule-takers. In the case <strong>of</strong> a private contract, unlike in agovernmental regulation, this accountability is missing. Nevertheless, another type is present –accountability to the companies’ stakeholders. This type <strong>of</strong> accountability is also referred to as the sociallicense to operate. The other discussed feature is the collaborative approach in governance (Albareda2008; Rasche 2010), meaning that a regulation, whether it is a government regulation or a transnationalprivate regulation, addresses common problems in group decision-making. This feature is generallyabsent in private contracts concluded merely between two private parties, but according to V<strong>and</strong>enberghmay be present when private contracts incorporate collective st<strong>and</strong>ards. In my view, the collaborativeaspect is embedded into all SCCs, since companies thereby respond to a rather specific pressure <strong>of</strong> theirstakeholders who thus participate in shaping <strong>of</strong> the SCCs’ content.The governance ability <strong>of</strong> SCCs is discussed also by Backer (2007) who examines how Wal-Mart uses“contractual relationships to legislate behavior among its suppliers”. The word legislate indicates thatcontracts are used to create new rules, new law. Backer presents two ways how the legislative effects <strong>of</strong>private contracts within the CSR issues may develop. Firstly, contractual provisions may evoke<strong>development</strong> <strong>of</strong> international customary business law. This implies that the regulatory function wouldnot be embedded directly in the contracts but rather in a new set <strong>of</strong> rules evolved based on their content.Secondly, private contracts can be seen as a legislation <strong>of</strong> its own, setting new st<strong>and</strong>ards for Wal-Mart’ssuppliers. The legislative character <strong>of</strong> Wal-Mart’s contracts stems from the company’s economic power.Next to the legislative function, Backer also mentions other roles <strong>of</strong> private contracts in the CSRregulatory environment; the mission within the legal enforcement <strong>and</strong> the power to deploy businessrelationships by harmonizing values <strong>and</strong> norms <strong>of</strong> the parties.The enforcement role <strong>of</strong> SCCs is further developed by McBarnet <strong>and</strong> Kurkchiyan (2007). Based onempirical data obtained from interviews, case studies, <strong>and</strong> empirical desk research, they analyze theregulatory <strong>and</strong> enforcement potential <strong>of</strong> private contracts in enhancing global CSR. The regulatorypurpose <strong>of</strong> SCCs is described as rather low since it appears from the data that the majority <strong>of</strong> the issuescovered by contracts are already implemented by local laws, however, states fail to enforce them.Therefore, contracts are seen in the first place as an enforcement mechanism <strong>of</strong> st<strong>and</strong>ards set byinternational <strong>and</strong> local laws <strong>and</strong> corporate codes <strong>of</strong> conduct. The authors stress the significance <strong>of</strong> “s<strong>of</strong>t”contracts (relational contracts) <strong>and</strong> their ability to, if not set new st<strong>and</strong>ards or enforce existing, motivatecompanies’ suppliers to adopt socially responsible behavior. Even though McBarnet <strong>and</strong> Kurkchiyanrecognize the importance <strong>of</strong> private contracts in a <strong>sustainable</strong> supply chain regulation, they also drawattention to their many limitations.376

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