european college of sport science

Thursday, June 25th, 2009
Discussion: The inadequate perception of sport in Turkey hinders the increase of sport sponsorship support. In order to develop and
determine the status of sport sponsorship of individual athletes and sport clubs in Turkey, redaction of variance in sport sponsorship
procedures and increase of the effectiveness of sport sponsorship legal and administrative steps covering all sport activities should be
taken.
References
1. Crompton J.L., “Conceptualization and Alternate Operationalizations of the Measurement of Sponsorship Effectiveness in Sport”, Leisure
Studies, Vol.23, No.3, 267–281, July 2004.
2. Sporda Sponsorluk Firsatlari Almanagi 2007, GSGM Spor Kuruluslari Dairesi Baskanligi, Sponsorluk Subesi, Đstanbul, p. 96, November
2006.
THE DETERMINATION OF DEMOGRPHIC CHARACTERISTICS OF HANDBALL PLAYERS IN FIRST DIVISION
CELIKSOY, M., CELIKSOY, S.
ANADOLU UNIVERSITY
Introduction: The marketing of different sport branches need not only the success of the given sport, but also the number of spectators
and the demographic characteristics of the participants. It can be said that the activities that are launched for finding sponsors are not
enough in Turkey. The determination of demographic characteristics of Handball players in first division and to help bringing together the
elite handball players with sponsors.
Method: A questionnaire has been prepared for gathering information on the demographic characteristics of the handball players
(n=100, team n=7) in first division. The population of the current study is the total number of teams playing in the first division of Turkish
Handball Federation during the session of 2007-2008.
Results: The analysis of the findings of the current study has shown that the players of Turkish Mans First handball division were 35,1
percent of them having the age range of 24-26, 81,6 percent of them were single, 77,3 percent of them were having undergraduate
degrees, 65 percent of them had more than 2000 TL wages, 64,9 percent of them were living in a city centre, 85 percent of them were
not having more than 2 sisters and/or brothers, their parents were having degrees higher than secondary schools and working as a
governmental stuff and having middle class standards (38 percent of them having 1.500 TL or more income rates) in the Turkish standards.
Besides, 44 percent of the players were team members of 1-3 years, 52,5 percent of them were chosen as handball players by
their PE teachers. 25,8 percent of players choose reading books, 25.8 percent of them surfing in internet, 22,6 percent of them prefer
listening music and 15,4 percent of them join activities like cinema/theater/concert etc. in their spare times.
Discussion: It can be concluded that the findings of the current study has shown that most of players of the Turkish Mans First handball
division are young and single, having undergraduate degrees, reaching the level of middle class income rates in Turkey and coming
from middle class families. It can be also said that most of them are city-dwellers and enjoy reading, listening music, dealing with computer
and having high cultural level. The findings of the current study should be shared with Turkish Handball Federation for reaching to
the potential sponsors.
References:
1.Argan, M.& Katırcı, H. Spor Pazarlaması, Nobel Yayınları, Ankara: 2002.
2.Dzudie, A. Menanga, A. Kinque, S. Ultrasonographic study of left ventricular function at rest in a group of highly trained black African
handball players, E.J. Echocardiography V. 8, Cameroon: 2007.
3.Erkan, M. Spor Đletişiminin Önemi ve Takım Performansına Etkisi Üzerine Bir Araştırma, Anadolu Üni. Sağlık Bilimleri Enstitüsü, Yüksek
Lisans Tezi, Eskişehir: 2002.
4.Keçeci, A. Eroğlu, E. Hentbol Sporcularında Dental Travma: Ön Çalışma, S.B.Ü. Tıp Fakültesi Dergisi, Sayı,12 (4), Isparta: 2005.
SOCIAL INTEGRATION AND NATURE SPORTS: A RESEARCH ON UNIVERSITY STUDENTS IN TURKEY
YILMAZ, B., KARLI, Ü., YETIM, A.A.
NIGDE UNIVERSITY, NIGDE., TURKEY, 1. GAZI UNIVERSITY, ANKARA, TURKEY
Introduction:The purpose of this study was to explore the contribution of the nature sport activities on the social integration of the university
students.
Methodology:The population of the research was composed of subjects who were university students and also members of the nature
sports communities in the universities of Ankara. The sample of the research was consisted of 587 (male 341,female 246) university
students. Social Integration in Sports Scale was used as the data collection instrument, which is composed of 7 sub-scales (personal
development, 0.80; socialization, 0.82; physical benefit, 0.80; social integrity, 0.82; psychologic development, 0.71; moral development,
0.75; and emotional development, 0.55) and 32 items (Yılmaz, Karli, &Yetim, 2006). The data collection instrument was comprised of two
main sections. In the first section, there were questions seeking demographic information (age, gender, residence place, involvement
frequency to the nature sport activities) from the subjects, and the second section was composed of SISS items.
Statistical Analysis: To analyze the data, ANOVA was used to define social integration level differences of subjects according to their
demographic characteristics such as; gender, residence place, meeting frequency with friends and involving frequency to the activities.
To identify the difference causing group as the result of ANOVA, Tukey HSD Test was conducted. To display if any difference occurred in
the social integration levels of subjects according to their gender t-test was conducted. In the statistical analysis of the data .05 significance
level was taken into consideration.
Results: There was significant difference in subjects opinions about the effect of nature sports on individual development [F(3-
583)=1,610;P>,05] and socialization [F(3-583)=2,844;P