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Proceedings of the 3rd European Conference on Intellectual Capital

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Perspectives <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> Possibilities Companies Have to<br />

Recognise and Measure <strong>Intellectual</strong> <strong>Capital</strong><br />

Maria Cristina Morariu<br />

The Academy <str<strong>on</strong>g>of</str<strong>on</strong>g> Ec<strong>on</strong>omic Studies, Bucharest, Romania<br />

cristina.m.morariu@gmail.com<br />

Abstract: <strong>Intellectual</strong> capital (IC) is a c<strong>on</strong>cept that in our view can be assimilated to <str<strong>on</strong>g>the</str<strong>on</strong>g> unidentified flying objects<br />

in <str<strong>on</strong>g>the</str<strong>on</strong>g> way that researcher and academics have been asking questi<strong>on</strong>s such as: does it really exist? If it does,<br />

what is it? Can we c<strong>on</strong>trol it? Can we measure it? All <str<strong>on</strong>g>the</str<strong>on</strong>g>se questi<strong>on</strong>s corroborated with <str<strong>on</strong>g>the</str<strong>on</strong>g> fact that <str<strong>on</strong>g>the</str<strong>on</strong>g>re is no<br />

unique world-wide accepted resp<strong>on</strong>se to <str<strong>on</strong>g>the</str<strong>on</strong>g> recogniti<strong>on</strong> and valuati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> IC, challenged us to <str<strong>on</strong>g>the</str<strong>on</strong>g> present<br />

research paper. By trying to answer <str<strong>on</strong>g>the</str<strong>on</strong>g> questi<strong>on</strong>s menti<strong>on</strong>ed above, our paper represents a mix between<br />

literature review and c<strong>on</strong>ceptual analysis in <str<strong>on</strong>g>the</str<strong>on</strong>g> way that: (1) having as starting point <str<strong>on</strong>g>the</str<strong>on</strong>g> IC’s definiti<strong>on</strong>s<br />

formulated so far, we are trying to draw <strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> our own; (2) we discuss different opti<strong>on</strong>s that companies have to<br />

recognise IC in <str<strong>on</strong>g>the</str<strong>on</strong>g> financial statements; (3) in our efforts to make a case for recognising IC as an asset, we are<br />

analysing IC against several key words such as c<strong>on</strong>trol, substance over form, risks, future benefits; (4) after<br />

reviewing <str<strong>on</strong>g>the</str<strong>on</strong>g> models developed so far for measuring IC, we develop and launch a new model <str<strong>on</strong>g>of</str<strong>on</strong>g> our own; (5)<br />

c<strong>on</strong>sequently we propose for debate an accounting treatment to recognise and subsequently measure IC; (6)<br />

having in mind <str<strong>on</strong>g>the</str<strong>on</strong>g> disclosure requirements applicable to every financial statements item, this paper discusses<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> ability <str<strong>on</strong>g>of</str<strong>on</strong>g> companies to disclose informati<strong>on</strong> about IC, and presents different views regarding <str<strong>on</strong>g>the</str<strong>on</strong>g> importance<br />

and usefulness <str<strong>on</strong>g>of</str<strong>on</strong>g> IC reporting. As any study, our paper has limitati<strong>on</strong>s that are summarized and presented within<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>clusi<strong>on</strong>s secti<strong>on</strong>. The value and <str<strong>on</strong>g>the</str<strong>on</strong>g> originality <str<strong>on</strong>g>of</str<strong>on</strong>g> this research paper can be supported by <str<strong>on</strong>g>the</str<strong>on</strong>g> genuine<br />

approach used to positi<strong>on</strong> IC as a comp<strong>on</strong>ent <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> financial statements, <str<strong>on</strong>g>the</str<strong>on</strong>g> reas<strong>on</strong>ing used to recognise,<br />

measure and account for IC and last but not least by <str<strong>on</strong>g>of</str<strong>on</strong>g>fering a framework and a model that could be tested by<br />

researchers in <str<strong>on</strong>g>the</str<strong>on</strong>g>ir future empirical studies.<br />

Keywords: intellectual capital, definiti<strong>on</strong>, c<strong>on</strong>trol, asset, measurement, disclosure, reporting<br />

1. Introducti<strong>on</strong><br />

The purposes <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> study are: (1) to formulate a definiti<strong>on</strong> for IC, (2) to test whe<str<strong>on</strong>g>the</str<strong>on</strong>g>r IC meets asset<br />

definiti<strong>on</strong>, (3) to provide an alternative tool for measuring and accounting for IC, (4) to c<strong>on</strong>vince that<br />

IC reporting is possible and desirable.<br />

Methodology used is a mix between literature review and c<strong>on</strong>ceptual analysis. We use literature<br />

review as a foundati<strong>on</strong> and as support for our new insights in <str<strong>on</strong>g>the</str<strong>on</strong>g> way that we discuss published<br />

literature, we give a new interpretati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> old articles and combine new with old interpretati<strong>on</strong>s;<br />

never<str<strong>on</strong>g>the</str<strong>on</strong>g>less we trace <str<strong>on</strong>g>the</str<strong>on</strong>g> progressi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cepts analysed, we summarize and syn<str<strong>on</strong>g>the</str<strong>on</strong>g>size <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

arguments and ideas <str<strong>on</strong>g>of</str<strong>on</strong>g> o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs and we c<strong>on</strong>clude <str<strong>on</strong>g>the</str<strong>on</strong>g> secti<strong>on</strong>s with our own ideas. C<strong>on</strong>ceptual analysis<br />

was also used when analyzing IC into its c<strong>on</strong>stituent parts and when testing if IC meets asset<br />

definiti<strong>on</strong> criteria as we break down for analysis <str<strong>on</strong>g>the</str<strong>on</strong>g> key c<strong>on</strong>cepts <str<strong>on</strong>g>of</str<strong>on</strong>g> asset definiti<strong>on</strong> like c<strong>on</strong>trol, future<br />

ec<strong>on</strong>omic inflows and measurement.<br />

The objectives <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> study are addressed in three different secti<strong>on</strong>s that give <str<strong>on</strong>g>the</str<strong>on</strong>g> structure <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

paper: <str<strong>on</strong>g>the</str<strong>on</strong>g> first purpose is addressed in <str<strong>on</strong>g>the</str<strong>on</strong>g> next secti<strong>on</strong> “Defining IC” after a summary <str<strong>on</strong>g>of</str<strong>on</strong>g> different<br />

definiti<strong>on</strong>s given to IC; <str<strong>on</strong>g>the</str<strong>on</strong>g> sec<strong>on</strong>d purpose and <str<strong>on</strong>g>the</str<strong>on</strong>g> third <strong>on</strong>e are addressed toge<str<strong>on</strong>g>the</str<strong>on</strong>g>r in a single<br />

independent secti<strong>on</strong> “IC faces asset definiti<strong>on</strong>” after we present different arguments for and against<br />

recognising IC as an asset and after we summarise different tools developed so far to measure IC;<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> fourth purpose is addressed in an independent secti<strong>on</strong> “IC disclosures” that presents different<br />

views regarding <str<strong>on</strong>g>the</str<strong>on</strong>g> importance and usefulness <str<strong>on</strong>g>of</str<strong>on</strong>g> IC reports so to c<strong>on</strong>vince entities to report IC. The<br />

paper ends with a final secti<strong>on</strong> “C<strong>on</strong>clusi<strong>on</strong>s” that draws <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>clusi<strong>on</strong>s, presents <str<strong>on</strong>g>the</str<strong>on</strong>g> limitati<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> study and c<strong>on</strong>siders its future implicati<strong>on</strong>s.<br />

2. Defining IC<br />

In time, ec<strong>on</strong>omists such as Walras and Fisher c<strong>on</strong>sidered human beings or <str<strong>on</strong>g>the</str<strong>on</strong>g>ir acquired abilities<br />

and skills (English Classical school), as a comp<strong>on</strong>ent <str<strong>on</strong>g>of</str<strong>on</strong>g> capital (Kiker, 1966; Kendrick, 1961). Their<br />

reas<strong>on</strong>s for inclusi<strong>on</strong> were: (1) <str<strong>on</strong>g>the</str<strong>on</strong>g> cost <str<strong>on</strong>g>of</str<strong>on</strong>g> rearing and educating human beings is a real cost; (2) <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

product <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g>ir labour adds to <str<strong>on</strong>g>the</str<strong>on</strong>g> nati<strong>on</strong>al wealth; (3) an expenditure <strong>on</strong> a human being that<br />

increases this product will, ceteris paribus, increase nati<strong>on</strong>al wealth (Kiker, 1966:485). In our days,<br />

perspective has changed in <str<strong>on</strong>g>the</str<strong>on</strong>g> way that researchers and practiti<strong>on</strong>ers c<strong>on</strong>centrate <str<strong>on</strong>g>the</str<strong>on</strong>g>ir attenti<strong>on</strong> <strong>on</strong><br />

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