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Proceedings of the 3rd European Conference on Intellectual Capital

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Thanaletchumi Sathasivam et al.<br />

holders, <strong>on</strong>e Certificate holder and two holders <str<strong>on</strong>g>of</str<strong>on</strong>g> o<str<strong>on</strong>g>the</str<strong>on</strong>g>r degrees. The average number <str<strong>on</strong>g>of</str<strong>on</strong>g> years in <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

project was 6.4 years.<br />

Figure 1: Process for developing <str<strong>on</strong>g>the</str<strong>on</strong>g> questi<strong>on</strong>s (adapted from Wengraf (2001, p. 157))<br />

3.3 Interviews<br />

The interview process followed <str<strong>on</strong>g>the</str<strong>on</strong>g> recommendati<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> Taylor and Bogdan (1998) c<strong>on</strong>cerning <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

interacti<strong>on</strong>s between <str<strong>on</strong>g>the</str<strong>on</strong>g> interviewer and <str<strong>on</strong>g>the</str<strong>on</strong>g> interviewees. A total <str<strong>on</strong>g>of</str<strong>on</strong>g> eleven interviews were<br />

c<strong>on</strong>ducted with members <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> management staff in September 2009. These interviews were<br />

c<strong>on</strong>ducted across nine different departments in <str<strong>on</strong>g>the</str<strong>on</strong>g> organisati<strong>on</strong>. Individual interview participant<br />

educati<strong>on</strong>al levels included seven Bachelor holders, three Master holders, and <strong>on</strong>e Doctorate holder.<br />

The average number <str<strong>on</strong>g>of</str<strong>on</strong>g> years <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> project was 5 to 6 years. All participants except <strong>on</strong>e were<br />

between 30-39 years, with <strong>on</strong>e being between 20 and 29 years.<br />

4. Results and findings<br />

Based <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> approach explained in <str<strong>on</strong>g>the</str<strong>on</strong>g> previous secti<strong>on</strong>, <str<strong>on</strong>g>the</str<strong>on</strong>g> findings were analysed using iterative<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g>matic analysis (c<strong>on</strong>tent analysis), with three levels <str<strong>on</strong>g>of</str<strong>on</strong>g> coding used (open coding, axial coding, and<br />

narrative coding). The researcher performed three focus groups as well as 11 individual interviews in<br />

order to identify <str<strong>on</strong>g>the</str<strong>on</strong>g> specific areas <str<strong>on</strong>g>of</str<strong>on</strong>g> c<strong>on</strong>cern for <str<strong>on</strong>g>the</str<strong>on</strong>g> study. The focus groups discussed a total <str<strong>on</strong>g>of</str<strong>on</strong>g> ten<br />

questi<strong>on</strong>s, each <str<strong>on</strong>g>of</str<strong>on</strong>g> which was aligned with a specific c<strong>on</strong>struct that <str<strong>on</strong>g>the</str<strong>on</strong>g> researcher identified from<br />

within <str<strong>on</strong>g>the</str<strong>on</strong>g> research. Interview resp<strong>on</strong>dents were presented with thirteen questi<strong>on</strong>s, also aligned to <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

underlying c<strong>on</strong>structs. This secti<strong>on</strong> provides a brief summary <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> answers provided by each <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

groups.<br />

4.1 Results from focus groups<br />

The first questi<strong>on</strong> in <str<strong>on</strong>g>the</str<strong>on</strong>g> focus group discussed <str<strong>on</strong>g>the</str<strong>on</strong>g> outcomes <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> technology transfer process.<br />

Resp<strong>on</strong>ses indicated that <str<strong>on</strong>g>the</str<strong>on</strong>g>re was room for improvement. The groups were c<strong>on</strong>sistent in identifying<br />

technology transfer as being a full process from discussi<strong>on</strong> to implementati<strong>on</strong>. One group identified<br />

that <str<strong>on</strong>g>the</str<strong>on</strong>g> company doing <str<strong>on</strong>g>the</str<strong>on</strong>g> transfer did not perform <str<strong>on</strong>g>the</str<strong>on</strong>g> technology transfer as expected. However,<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> o<str<strong>on</strong>g>the</str<strong>on</strong>g>r two groups indicated that <str<strong>on</strong>g>the</str<strong>on</strong>g>re were failures <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> part <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> radar manufacturing<br />

company in terms <str<strong>on</strong>g>of</str<strong>on</strong>g> learning and being able to implement <str<strong>on</strong>g>the</str<strong>on</strong>g> system. The groups were c<strong>on</strong>sistent in<br />

not seeing a full achievement <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> company‟s objectives.<br />

One group indicated that “we need to overhaul <str<strong>on</strong>g>the</str<strong>on</strong>g> workflow, processes, procedures and policies to<br />

accommodate <str<strong>on</strong>g>the</str<strong>on</strong>g> project”. Ano<str<strong>on</strong>g>the</str<strong>on</strong>g>r indicated that while <str<strong>on</strong>g>the</str<strong>on</strong>g> process was fine, it didn‟t meet <str<strong>on</strong>g>the</str<strong>on</strong>g> needs<br />

<str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> envir<strong>on</strong>ment and culture. The third stated that <str<strong>on</strong>g>the</str<strong>on</strong>g>re was some adjustment needed and that <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

company c<strong>on</strong>tinued to have adjustment needs for <str<strong>on</strong>g>the</str<strong>on</strong>g> project. Support staff <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> technology transfer<br />

was mixed, with some staff being highly supportive while o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs were not.<br />

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