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FEI-FEVI 2010 EEC Report filed March 31, 2011 - FortisBC

FEI-FEVI 2010 EEC Report filed March 31, 2011 - FortisBC

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FORTISBC ENERGY INC. AND FORTISBC ENERGY (VANCOUVER ISLAND) INC.<br />

<strong>2010</strong> ENERGY EFFICIENCY AND CONSERVATION ANNUAL REPORT<br />

3.4.3 PROGRAMS IN DEVELOPMENT<br />

3.4.3.1 Home Efficiency Measures Program<br />

Target Audience Residential Retrofit Customers<br />

3.4.3.1.1 Home Efficiency Measures Program Overview<br />

HOME EFFICIENCY MEASURES<br />

Duration Proposed launch date of Q2 <strong>2011</strong> and ongoing<br />

Incentive Coupon books and giveaways by promotional teams<br />

Partners<br />

Background<br />

Description<br />

Goals<br />

Retail partners, distributors of energy savings equipment, utility partners,<br />

municipalities, and non-profits<br />

Overview<br />

There is an extensive list of low cost energy savings measures that, in combination<br />

with behaviour change initiatives, will result in substantial energy savings in the<br />

residential sector. Often these are homeowner “do-it-yourself” installations and<br />

many of these measures are contained in the Energy Saving Kits provided for low<br />

income households. Opportunities include the following:<br />

• Measures to reduce domestic hot water energy costs include ultra-low flow<br />

shower heads (please refer to Section 7.4.2.3 for information about the<br />

Water Saver pilot program), faucet aerators, hot water tank insulation, and<br />

pipe insulation; and<br />

• Measures to reduce home heating energy costs include programmable<br />

thermostats, weather-stripping, insulation, caulking, electrical outlet<br />

gaskets, and more.<br />

Build on opportunities for homeowners to self-install low-cost hot water and heat<br />

saving energy measures through community engagement programs, partner<br />

programs, retailer coupons, and distribution of the units at events.<br />

• Develop a list of measures and their associated savings for inclusion in<br />

marketing materials, outreach activities, and conservation partnerships.<br />

• Capture energy savings associated with the installation of these measures<br />

• Develop partnerships to extend awareness and drive participant counts for<br />

these measures.<br />

Implementation<br />

Administration To be determined based on measure and activity.<br />

Communications<br />

Evaluation<br />

Strategy<br />

Integrated marketing plan utilizing the Companies’ internal marketing opportunities<br />

and partnerships with retailers, distributors, government, and other utilities.<br />

Evaluation will include the best approach to measure program effectiveness and<br />

capture energy savings estimates.<br />

SECTION 3: RESIDENTIAL ENERGY EFFICIENCY PROGRAM AREA Page 38

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