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Mapping the aliran of the academic discipline of entrepreneurship: A ...

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<strong>entrepreneurship</strong> is not defined by shape or size <strong>of</strong> <strong>the</strong> vehicle, nor <strong>the</strong> ethnicity nor<br />

gende r, b ut by attitude to capacity for inspired ‘work’ toge<strong>the</strong>r with a sense <strong>of</strong> success that<br />

this generates. The US Chamber <strong>of</strong> Commerce [2006] in its 2006 report ‘Work,<br />

<strong>entrepreneurship</strong> and opportunity in 21 st centur y America’ also stress <strong>the</strong> aspects <strong>of</strong><br />

‘entrepreneurial work’. Amoore [2004] toge<strong>the</strong>r with Companys and McMullen [2007]<br />

follow similar <strong>the</strong>mes, <strong>the</strong> former introducing <strong>the</strong> term ‘worker-entrepreneur’ and <strong>the</strong> latter<br />

tending to interpret work as entrepreneurial action as a response to opportunities.<br />

4.3.10.07 My feeling that as part <strong>of</strong> <strong>the</strong> development <strong>of</strong> <strong>the</strong> <strong>discipline</strong> <strong>the</strong> sub-<strong>aliran</strong> <strong>of</strong><br />

ethnicity needs to move away from studying <strong>the</strong> ethnic / immigrants aspects <strong>of</strong> <strong>the</strong> small<br />

business person or <strong>the</strong> self-employed. It needs to extend its scope to studies on how ethnic<br />

/ immigrant linked attributes <strong>of</strong> work can also have an impact on <strong>the</strong> corporate domain.<br />

The role <strong>of</strong> ethni c / immigrant attributes in correlation with McClelland’s entrepreneurial<br />

positions would make an interesting study and by defying traditional approaches to<br />

<strong>entrepreneurship</strong> could make it more akin to strategic <strong>entrepreneurship</strong> <strong>the</strong> subject <strong>of</strong> <strong>the</strong><br />

next section.<br />

4.3.11 Strategic <strong>entrepreneurship</strong> – <strong>the</strong> new frontier?<br />

4.3.11.00 In section 4.3.8.3 I discussed <strong>the</strong> domains <strong>of</strong> corporate and small business as<br />

being ends <strong>of</strong> a polar scale. I fur<strong>the</strong>r discussed <strong>the</strong> introversion <strong>of</strong> <strong>the</strong> corporate domain<br />

suggesting that such introversion may be due to some crisis <strong>of</strong> identity sourcing from a<br />

difficulty in delineation between <strong>the</strong> <strong>discipline</strong> <strong>of</strong> <strong>entrepreneurship</strong> and o<strong>the</strong>r <strong>discipline</strong>s<br />

such as management and strategy. In this section I discuss two aspects <strong>of</strong> <strong>the</strong> sub-<strong>aliran</strong> <strong>of</strong><br />

strategic <strong>entrepreneurship</strong>. Firstly, <strong>the</strong> <strong>discipline</strong> seems to be addressing this issue <strong>of</strong> <strong>the</strong><br />

difficulty in delineating between <strong>the</strong> <strong>discipline</strong> <strong>of</strong> <strong>entrepreneurship</strong> and o<strong>the</strong>r <strong>discipline</strong>s<br />

such as management and strategy. Secondly, I suggest that this sub-<strong>aliran</strong> could well be a<br />

remake <strong>of</strong> <strong>the</strong> constructed sub-<strong>aliran</strong> <strong>of</strong> corporate <strong>entrepreneurship</strong>, which as discussed<br />

earlier did not fit naturally into my heffalump mode l.<br />

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