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Mapping the aliran of the academic discipline of entrepreneurship: A ...

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5.1.09 A fascinating aspect <strong>of</strong> this review <strong>of</strong> <strong>the</strong> heffalump model occurs when inserting<br />

<strong>the</strong> ‘s’ after leader, as per <strong>the</strong> efforts <strong>of</strong> those constructing <strong>the</strong> various corporate sub-<strong>aliran</strong>,<br />

especially corporate <strong>entrepreneurship</strong>. This was discussed in section 4.3.6.1.06. The<br />

interstices with <strong>the</strong> traits, such as ethnic traits makes an interesting adjustment with <strong>the</strong><br />

implication that <strong>the</strong> ethnic traits, ra<strong>the</strong>r than that <strong>of</strong> a single leader, become <strong>the</strong> ethnic traits<br />

for all <strong>of</strong> <strong>the</strong> leaders in <strong>the</strong> firm. This creates <strong>the</strong> scenario discussed in section 4.3.5.04<br />

with regards to <strong>the</strong> innovation sub-<strong>aliran</strong> where <strong>the</strong> <strong>aliran</strong> showed a prevalence towards<br />

‘national systems <strong>of</strong> innovation’ and introduced ‘<strong>the</strong> concept <strong>of</strong> innovation having an<br />

ethnic or national orientation’ as exemplified by Nonaka and Takeuchi’s [1995] (25) article<br />

and Kodama’s [1995] text where <strong>the</strong>y respectively discuss <strong>the</strong> Japanese-ness <strong>of</strong> <strong>the</strong><br />

company, and <strong>the</strong> Japa nese-ness <strong>of</strong> inno vation, as being a significant factor in achieving<br />

success.<br />

5.1.10 The ‘firm’ instead <strong>of</strong> being shown as an entity separate to <strong>the</strong> leader becomes an<br />

entity defined by, and indistinguishable from, <strong>the</strong> collective traits <strong>of</strong> its leaders. This is<br />

probably an ‘ideal’ entrepreneurial firm where all those who are in positions deemed to be<br />

entrepreneurial are engaged in entrepreneurial work, when required to do so. The last<br />

aspect <strong>of</strong> timeliness is probably when strategic <strong>entrepreneurship</strong> is most significant. Such<br />

an ideal entrepreneurial firm may not yet exist. As per Stuart and Abetti [1987] (14) it is<br />

more than likely that <strong>the</strong> entrepreneurial leader is still needed, in most firms, to lead and<br />

review. However, it does stress that while <strong>entrepreneurship</strong> is a process <strong>the</strong>re is still <strong>the</strong><br />

awareness, as per Stewart, Watson and Garland [1999] (15), that entrepreneurial traits are<br />

important.<br />

5.1.11 This relativity <strong>of</strong> <strong>the</strong> entrepreneurial firm doe s suggest that an add itional<br />

dimension can be included into <strong>the</strong> heffalump model.<br />

5.1.12 The aspects <strong>of</strong> size and shape could not be included in <strong>the</strong> heffalump nature due<br />

to its two dimensional nature. However virtually <strong>the</strong> vertical axis <strong>of</strong> <strong>the</strong> 2 x 2 matrix <strong>of</strong><br />

Graphic 4r (depicting <strong>the</strong> difference between small business and <strong>the</strong> corporate) could be<br />

218

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