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Notes<br />
“It’s Down To You” 37<br />
1. Beetham (1996) draws on Kristeva’s account of feminine psychology to<br />
argue that <strong>the</strong> qualities of women’s magazines, such as having more than one<br />
authorial voice, <strong>the</strong> mixing of medias and genres, and resisting closure, meet<br />
or refl ect <strong>the</strong> psychology of its readers.<br />
2. “In contemporary western culture, we are encouraged to think of ourselves<br />
as coherent stories of success, progress and movement. Loss and failure have<br />
<strong>the</strong>ir place but only as part of a broader picture of ascendance” (Stacey, 1997,<br />
p. 9).<br />
3. This analysis is taken from a study funded by <strong>the</strong> Arts and Humanities<br />
Research Board, “Inventing <strong>the</strong> Psychological: Lifestyle Magazines and <strong>the</strong><br />
Fiction of Autonomous Selfhood,” AN6596/APN10894. My thanks extend to<br />
<strong>the</strong> research assistant, Dr. Laura Miller.<br />
4. “Anchored in <strong>the</strong> familiar stories of progress, of liberation, and of <strong>the</strong> pursuit<br />
of knowledge, individualized accounts of global self-health condense <strong>the</strong><br />
grand metanarratives of modernity, reconnecting individuals back into <strong>the</strong><br />
universal narrative of modernity” (Franklin et al., 2000, p. 136)<br />
5. See a development of <strong>the</strong>se ideas in relation to <strong>the</strong> concepts, explanatory<br />
structures, and “rules of truth,” which psychiatry has developed to distinguish<br />
<strong>the</strong> so-called hallucination from <strong>the</strong> pseudo-hallucination (Blackman,<br />
2001).<br />
6. As Morley (1992) argues, <strong>the</strong> key concern is to explore, “how members of<br />
different groups and classes, sharing different cultural codes, will interpret a<br />
given message differently, not just at <strong>the</strong> personal, idiosyncratic level, but in a<br />
way systematically linked to <strong>the</strong>ir socio-economic position” (p. 88).<br />
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