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National Disaster Response Plan (NDRP) March 2010 - NDMA

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5. Public Information Officer<br />

a. Report to. Director NEOC.<br />

b. Grade. 17<br />

c. Location. Islamabad<br />

d. Status. Non transferable at least for initial three years<br />

85<br />

e. Job Purpose. The Public Information Officer will devise communication strategy for<br />

the media and public. Provide support to the Director NEOC and NDMC to organize<br />

the press briefings, press conference, provide support to prepare the press releases,<br />

contact with media and organize press conference. Collect information from<br />

P/R/SEOC, DEOC and consolidate and prepare report and circulate within the NEOC<br />

and senior <strong>NDMA</strong> team.<br />

f. Key Responsibilities<br />

(1) Collect figure and facts on the crisis and prepare dissemination of safety<br />

bulletin, clips to the media and public.<br />

(2) Set up the public information area of the NEOC.<br />

(3) Organize briefing for media representative on regular basis.<br />

(4) With the consultation of Director NEOC Identify official spoke person for the<br />

news media (In most cases it should be restricted to the Chairman <strong>NDMA</strong> or<br />

PM Representative or person from information ministry or foreign ministry).<br />

(5) After securing approval from the Director of NEOC and Chief Coordinator<br />

NEOCC (Chairman <strong>NDMA</strong>), issue news release announcing preliminary steps<br />

the government is taking for increasing preparedness and readiness.<br />

(6) Reply to queries and questions of the public and media regarding the<br />

emergency/disaster.<br />

(7) Prepare schedule and organized press conference for media and general public<br />

to keep them informed about the situation.<br />

(8) Information, advice or instructions related to living in the shelter for the duration<br />

of disaster (sanitation, water, food preparation etc).<br />

(9) Monitor display boards and situation maps and consult the Director of NEOC to<br />

keep informed of local situations above which the public should be provided<br />

information and advice.<br />

(10) Coordinate with P/R/SEOC and DEOC public information officer to collect<br />

information and consolidate it and disseminate in the national news channels<br />

and Daily newspaper.<br />

(11) Circulate media briefs to the humanitarian organizations, UN, Government etc.<br />

g. Person Specification<br />

(1) Master degree in Mass communication/journalism.

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