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THE ROLE OF COSTS AND CONTROL IN ENSURING<br />

A SUCCESSFUL MANAGEMENT IN THE DECISIONAL<br />

PROCESS<br />

Stefania-Eliza BANA (PANCIU) 1 & Florinel Marian SGARDEA<br />

Bucharest Academy of Economic Studies, Romania<br />

ABSTRACT<br />

Knowing the costs represents an important factor when taking decisions or planning future<br />

activities. The analysis and registration of data regarding the costs of past activities is only<br />

part of the cost accounting. Managers are preoccupied both by the future costs - their level<br />

influences production and supply decisions – and by price politics. Considering that all firms<br />

are preoccupied with continuous cost reduction, in this material we want to debate on this<br />

subject that is of major importance for any manager, regardless of his or her field of activity.<br />

We will try to answer to the following questions:<br />

How can we effectively reduce business costs?<br />

What should be the priorities of the management of companies in 2011?<br />

“The strategy of an enterprise is the art of selecting and optimizing the resources and the<br />

means of all type that are available, in order to reach one or more goals of progress,<br />

imposing to the competition the place, time and conditions of the competitive struggle” –<br />

Maria Niculescu (2003). From here we can understand the important role that the resources<br />

consumption analysis has, the analysis of costs when evaluating the results obtained. Between<br />

cost analysis and the enterprise strategy is a double connection. On the first hand the results<br />

obtained from cost analysis and accounting are important for strategic decisions of the<br />

enterprise, and on the second hand management accounting provides us information<br />

regarding the costs of products, services and activities. By comparing them with the turnover<br />

obtained by a product or service, we can calculate the margins and profitability for every<br />

level of analysis. Comparative analysis of the profitability of products is important when<br />

deciding the product portofolio of the firm. Choosing a method for calculating the costs is<br />

determined by the tight relationship between the type of production and the type of<br />

corresponding evidence of the consumption. In general, the specific of the manufacturing<br />

technique determines the method of calculating the cost which suits it best. The principles of<br />

organizing [Călin O., Cârstea Gh., 2002, p.76-80] modeled the structure, management and<br />

results of the enterprises along the XIXth and XXth century. It is time to renounce to these<br />

principles in order to adopt new ones. Contemporary enterprises must engage themselves in a<br />

radical mission of reinventing the working arrangements.<br />

KEYWORDS: support costs, strategic management, Target Cost, fixed costs, variable<br />

costs<br />

1<br />

Correspondence address: Stefania-Eliza BANA (PANCIU), Bucharest Academy of Economic<br />

Studies, Romania; email: elizabana@yahoo.com<br />

~ 1135 ~

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