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This phenomenon is not unique, such problems being faced by other European<br />

incumbent operators. Trying to implement activity-based costing system in the<br />

Portuguese telecommunications incumbent operator found resistance from production<br />

employees and managers (Major and Hopper, 2005).<br />

We believe that paying an increased attention to encourage a behavior that contribute<br />

to developing an organizational culture that promotes cooperation and a processoriented<br />

management, instead of perpetuating routine from public sector, can be an<br />

action directed toward improving organizational performance.<br />

Our analysis is limited to one case study. Therefore may not be applicable to other<br />

Romanian telecommunications companies. Our intention has not been to develop a<br />

comprehensive theoretical framework, but to explain and understand the effects of<br />

regulation on management control system and identify practices that can be used in<br />

order to achieve superior performance. Thus, the work may offer a different<br />

perspective to companies that fail to find solutions to improve performance in a highly<br />

regulated environment.<br />

REFERENCES<br />

Alazard, C. and Separi S. (1998), Contrôle de gestion, 4 ed, Paris: Dunod<br />

Almăşan, A. and Grosu C. (2010), „Financial measures for performance measurement in a<br />

regulated environment”, <strong>Proceedings</strong> of the 5th WSEAS International Conference on<br />

Economy and Management Transformation, vol.II: 452-457<br />

ANCOM, Decizia nr. 1380 / 2003 pentru aprobarea regulamentului privind realizarea<br />

evidenţei contabile separate, în cadrul contabilităţii interne de gestiune, de către<br />

societatea comercială „Romtelecom” S.A.<br />

ANCOM, Decizia nr. 1381 / 2003 pentru aprobarea regulamentului privind realizarea<br />

modelului de tip „top-down” de calculaţie a costurilor incrementale pe termen lung de<br />

către societatea comercială „Romtelecom” S.A.<br />

ANCOM, Decizia nr. 1949 / 2007 privind stabilirea formulelor de control ale creşterii<br />

tarifelor, precum şi condiţiile în care acestea se aplică, pentru serviciile furnizate de<br />

Societatea Comercială „Romtelecom” – S.A.<br />

Balakrishnan R. and Sivaramakrishnan K. (2002), „A critical overview of the use of full-cost<br />

data for planning and pricing”, Journal of Management Accounting Research, no.14<br />

(1): 3-31<br />

Banker, R.D., Hwang, I. and Mishra B.K. (2002), “Product costing and pricing under longterm<br />

capacity commitment”, Journal of Management Accounting Research, vol.14:<br />

79-97<br />

Beardsley, S.C. and Farrell, D. (2005), „Regulation that’s good for competition”, McKinsey<br />

Quarterly, available on-line at www.mckinseyquarterly.com<br />

Bortolotti, B., D΄Souza, J., Fantini, M., Megginson, W.L. (2002), „Privatization and the<br />

sources of performance improvement in the global telecommunications industry”,<br />

Telecommunications Policy, no.26: 243-268<br />

Boylaud, O. and Nicoletti, G. (2000), „Regulation, market structure and performance in<br />

telecommunications”, Economics department working paper no.237, Paris: OECD<br />

available on-line at http://www.oecd-ilibrary.org/economics/regulation-marketstructure-and-performance-in-telecommunications_601531871521<br />

Dalborg, H. (1999) „Shareholder Value in Banking”, Session of Institute International<br />

Detrudes Bancaires, Malaysia.<br />

Daßler, T., Parker, D., Saal, D.S. (2002), „Economic performance în European<br />

Telecommunications 1978-1998: A comparative study”, European Business Review,<br />

no.14 (3): 194-209<br />

~ 442 ~

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