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towards the quality of cost-benefits axe. Thus, new challenges overlap task university<br />

sites, which are able to explain a national opened competitive behaviour.<br />

The strength of the educational act itself on domestic market is actually a correct<br />

democratic struggle (Needham, C., 2003), justified by the competition law so that the<br />

SS currently receives an even broader sense conceptually, as we can see in the next<br />

figure.<br />

SG<br />

student<br />

goals<br />

Figure 4. Materialization of relations found at the SS level<br />

SPQ<br />

(student perception quality)<br />

SH<br />

student<br />

hired<br />

SL<br />

student<br />

life<br />

SS<br />

~ 898 ~<br />

SPV<br />

(student perception value)<br />

SR<br />

student<br />

renoun<br />

SK<br />

student<br />

knowledge<br />

SP<br />

student<br />

performance<br />

Based on the SPE and SPQ the Romanian state should implement sustainable<br />

benchmarking efforts of specific type so that the NPEs with bachelor/master/PhD<br />

graduates to be as realistic and possible to be translated in the near future into reality<br />

of a painful viral SWOT suffocation characteristic to the EDC (contemporary Digital<br />

Economy) pattern, expanded due to widespread ICT interfaces, upstream or<br />

downstream of the national economy.<br />

However, regardless of which option will be pursued at the management study level,<br />

we note that virtually progress is irreversible and the Internet market is very firmly<br />

embedded in a future which overlaps with a hologram seemingly unimaginable at<br />

present so that the universities can no longer afford not to fully digest and absorb the<br />

whole information without transforming it into business advantages and management<br />

durable niches for the entire society.<br />

REFERENCES<br />

Ahlberg, M., (1995) “TQM for University Level Needs Attention to Neglected Processes of<br />

Quality Learning and Quality Research”, <strong>Proceedings</strong> of the Seventh International<br />

Conference on Assessing Quality in Higher Education, July 1995. Indianapolis, Indiana:<br />

Planning and Institutional Improvement, Indiana University/Purdue University<br />

Indianapolis, 1995<br />

Blackwell, R., Engel, P.M., (2002) Consumer Behaviour, Piter, St. Petersburg<br />

Breban, L., Borlea, S., Roşu, A., Şanta, C., (2010) “Management pulse of the XXI century<br />

towards the responsible enterprise”, 5 th International Conference – Accounting<br />

and Management Systems AMIS 2010, Academy of Economic Studies Bucharest,<br />

June 16-18, 2010

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