2010-2011 UF Graduate Catalog (PDF Format) - Graduate School ...

University of Florida Graduate School
Marketing
http://test.gradschool.ufl.edu/catalog/current-catalog/FOI/MKG01.htm[9/15/2010 4:07:56 PM]
Warrington College of Business Administration
Graduate Faculty
Chair: J. W. Alba. Graduate Coordinator: L. A. Brenner. Complete
faculty listing by department: Follow this link
The Marketing Department offers graduate work leading to the
Ph.D. degree in business administration, the M.S. degree in business
administration with a concentration in either retailing or research,
and a concentration in the Master of Business Administration
(M.B.A.) program. Requirements for the M.B.A., M.S., and Ph.D.
degrees are described in the General Information section of this
catalog.
Doctor of Philosophy: The Ph.D. program admission standards are
the following: (a) acceptable scores on the Graduate Record
Examination (typically 1250 or higher) or a score of 600 on the
Graduate Management Admission Test; (b) for nonnative speakers
of English, a satisfactory score on one of the following: TOEFL (Test
of English as a Foreign Language: computer=213, paper=550,
web=80), IELTS (International English Language Testing System:
6), MELAB (Michigan English Language Assessment Battery: 77), or
successful completion of the UF English Language Institute program,
and (c) a record of previous scholastic excellence in either business
or a closely related social science discipline (e.g., economics,
psychology, sociology, statistics). Neither industry experience nor an
M.B.A. degree is required.
The program offers the opportunity for concentrated study in
consumer behavior, marketing management, and quantitative