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artć + societate / arts + society #38, 2011 20 lei / 11 €, 14 USD - idea

artć + societate / arts + society #38, 2011 20 lei / 11 €, 14 USD - idea

artć + societate / arts + society #38, 2011 20 lei / 11 €, 14 USD - idea

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e translatatæ în chiar spafliul expozifliei, unde stelele raportate în calendar la figuri tutelare<br />

feminine sînt reproduse pe perete, apærînd între lucræri. Cosmogonia aceasta<br />

spaflializatæ favorizeazæ o lecturæ hotærît feministæ a istoriei, comemorînd marøul<br />

acesta al femeilor, care, fizic, au atacat primele figura puterii monarhice, departe de<br />

narafliunea dominantæ øi masculinæ a Revolufliei Franceze. Lucrarea denunflæ totodatæ<br />

viziunea falocraticæ a istoriei umanitæflii vehiculate de calendarul lui Comte. Voindu-se<br />

universalist, în el nu apar cu toate astea, printre sutele de figuri tutelare alese,<br />

decît treisprezece personaje feminine. Cadrul expozifliei este fixat; Sociéte Réaliste<br />

vrea astfel sæ propunæ narafliuni alternative faflæ de ordinea dominantæ, prin intermediul<br />

sistemelor critice care le exploreazæ semnele øi resurgenflele.<br />

Titlul expozifliei este o intrare explicitæ în subiect. Empire, State, Building sau clædirea<br />

newyorkezæ de miticæ reputaflie ce multæ vreme a fost cea mai înaltæ din lume. Simplul<br />

gest de a introduce o virgulæ între fiecare dintre termeni dezvæluie proiectul ideologic<br />

din spatele construcfliei: arhitectura ca simbol al puterii statului øi a sistemului<br />

dominant al capitalismului. În miezul dispozitivului expoziflional se aflæ zgîrie-norul sau<br />

mæcar arhitectura modernistæ americanæ celebratæ în The Fountainhead [Sorgintea]<br />

(<strong>20</strong>10), prim lungmetraj al Société Réaliste. Cooperativa i-a amputat filmului, realizat<br />

iniflial de King Vidor în 1949, dimensiunea narativæ. Sunetele øi personajele au<br />

fost øterse digital de pe peliculæ pentru a nu fi pæstrat decît fundalul. Scenariul iniflial<br />

era adaptat dupæ o lucrare de Ayn Rand, bard al unei gîndiri liberale radicale øi precursoare<br />

a capitalismului contemporan. El este despre figura unui arhitect <strong>idea</strong>list øi individualist<br />

din anii ’<strong>20</strong>, incarnare a gîndirii autoarei. Decorurile vidate defileazæ pe ecran<br />

øi oferæ o demonstraflie a impactului arhitecturii, impozantæ øi spectaculoasæ, în slujba<br />

unui discurs ideologic care eroizeazæ aici capitalismul. Mai multe lucræri din expoziflie<br />

convoacæ alte momente ce øi ele cristalizeazæ expresia puterii sau a unei gîndiri.<br />

De pildæ, Palatul Sovietelor, clædire care n-a fost ridicatæ vreodatæ øi care trebuia sæ<br />

fie pandantul comunist al zgîrie-norului newyorkez, sau, tot aøa, Turnul Eiffel, arhetip<br />

al arhitecturii demonstrative. Construit cu ocazia Expozifliei Universale din 1889 øi comemorînd<br />

centenarul Revolufliei Franceze, el trebuia iniflial sæ aibæ, simbolic, 1789 de<br />

trepte. În centrul spafliului expozifliei, patru trepte în spiralæ înalflæ aceastæ scaræ, propunînd<br />

spre comemorare o datæ alternativæ: 21 ianuarie 1793, ziua executærii lui Ludovic<br />

al XVI-lea øi a præbuøirii narafliunii mitice a dimensiunii divine a puterii monarhice.<br />

Sæ revenim asupra titlului. Trei virgule, anodine în aparenflæ, exemplificæ efectul punctuafliei,<br />

în stare sæ ordoneze sau sæ dezordoneze un discurs. Société Réaliste dezvoltæ<br />

o întreagæ reflecflie concretæ în jurul semnului tipografic, vocabularul acesta<br />

comun pe care ei îl trateazæ ca pe un material plastic pentru a-i dezvælui originile<br />

øi a-i reînnoi semnificantul. Futura Fraktur, Limes New Roman sau Appendix sînt<br />

cîteva dintre seturile de caractere tipografice imaginate de cooperativæ. Alfabetul<br />

Futura Fraktur (<strong>20</strong>10) joacæ pe conotafliile pe care le degajæ anumite stiluri tipografice.<br />

Fraktur, cu subflirimile lui gotice, trimite în imaginaflia colectivæ la nazism. Considerat<br />

ca autentic germanic øi aflat în uz începînd din secolul 16 în cea mai mare parte<br />

a flærilor germanofone, caracterul a fost de fapt utilizat în al Treilea Reich pînæ în 1941,<br />

înainte de a fi oficial dezavuat, suspectat cæ ar avea o origine evreiascæ. Futura a fost<br />

øi el interzis de acelaøi regim, de data asta datoritæ esteticii sale moderniste împrumutate<br />

de la Bauhaus. Futura Fraktur este un stil tipografic compozit, næscut din contopirea<br />

acestor douæ alfabete, stînd dovadæ pentru încærcætura ideologicæ pe care o<br />

poartæ semnul. Departe de a fi o simplæ convenflie, cel din urmæ vehiculeazæ<br />

gîndiri, úzuri øi poveøti colective. Limes New Roman (<strong>20</strong>08), alcætuit din 46 de caractere,<br />

e detaliat literæ de literæ pe unul dintre pereflii expozifliei. Fiecare semn, ce trimite<br />

la o literæ a alfabetului latin, reprezintæ desenul unui zid de separaflie geopoliticæ<br />

recentæ, la scara unui oraø pentru minuscule øi, pentru majuscule, la aceea a unei<br />

flæri. Aceastæ criptografie greu de descifrat e o modalitate de a încærca fiecare ca-<br />

92<br />

that of October 5 to 6, 1789, when the women from Paris rush at the<br />

king and the queen from Versailles, and imprison them at<br />

Tuilleries, in the very place where Jeu de Paume rises today.<br />

The sky of this distinguished night superposes over the calendar system<br />

of Auguste Comte, where each day corresponds to a figure from<br />

human history and, in the cooperative’s project, to a portion of the<br />

sky. A day sometimes corresponds to a star painted in a shade of<br />

grey. The map’s organization into a hierarchy in shades of black<br />

and grey is translated into the very space of the exhibition, where<br />

the stars retrospecting in the calendar to feminine tutelar figures<br />

are reproduced on the wall, emerging between the works. This spatialized<br />

cosmogony favours a resolutely feminist lecture of history,<br />

celebrating this women’s march, who, physically, attacked first the<br />

figure of monarchal power, wide of the dominant and masculine narrative<br />

of the French Revolution. The work denounces at the same<br />

time the phallocratic vision upon the history of humanity circulated<br />

by Comte’s calendar. Thought out to be universalist, there are actually<br />

only thirteen feminine characters featured in it, among the hundreds<br />

of chosen tutelar figures. The frame of the exhibition is fixed;<br />

Société Réaliste thus wants to propose alternative narratives towards<br />

the dominant order, by means of the critical systems exploring their<br />

signs and resurgences.<br />

The title of the exhibition is an explicit entrance into the subject.<br />

Empire, State, Building or the mythical New York building which for<br />

a long time has been the tallest in the world. The simple gesture of<br />

introducing a comma between each of the terms reveals the ideological<br />

project behind the construction: architecture as symbol of the<br />

power held by the state and the dominant system of capitalism.<br />

At the core of the exhibition device is the skyscraper or at least the<br />

American modernist architecture celebrated in The Fountainhead<br />

(<strong>20</strong>10), the first feature film of Société Réaliste. The cooperative has<br />

slashed the narrative dimension of the movie, directed initially by<br />

King Vidor in 1949. The sounds and the characters have been digitally<br />

removed from the pellicle so as to set apart only the background.<br />

The initial scenario was adapted after a work written by Ayn Rand,<br />

bard of a radical liberal thinking and precursor of the contemporary<br />

capitalism. It deals with the figure of an <strong>idea</strong>list and individualistic<br />

architect from the ’<strong>20</strong>s, embodiment of the author’s thinking.<br />

The vacuous settings parade on the screen and offer a demonstration<br />

of the impact of architecture, towering and spectacular, attending<br />

to an ideological discourse that heroizes here the capitalism.<br />

Several works from the exhibition forgather other moments that<br />

equally crystallize the expression of power or of a thinking.<br />

For instance, The Palace of the Soviets, a building which was never<br />

raised and which was meant to be the communist match of the New<br />

York skyscraper, or, the same, The Eiffel Tower, archetype of the<br />

ostensive architecture. Built during the Universal Exhibition from<br />

1889 and celebrating the centenary of the French Revolution, it was<br />

initially designed to have, symbolically, 1,789 stairs. Central to the<br />

exhibition space, four winding staircases raise this stair, proposing<br />

for celebration an alternative date: January 21, 1793, a day celebrating<br />

Louis XVI’s execution and the collapse of the mythical narrative<br />

about the divine dimension of the monarchical power.<br />

Returning to the title, three apparently insignificant commas illustrate<br />

the effect of punctuation, able to set in order or to unorder<br />

a discourse. Société Réaliste develops an entire concrete reflection<br />

around the typographic sign, this common vocabulary that they treat<br />

as if it were a plastic material in order to unfold its origins and to<br />

renew its signifier. Futura Fraktur, Limes New Roman or Appendix<br />

are some of the typographic font sets imagined by the cooperative.<br />

The Futura Fraktur alphabet (<strong>20</strong>10) plays on the connotations generated<br />

by some typographic styles. Fraktur, with its Gothic thinnesses,<br />

refers in the collective imagination to Nazism. Considered to be<br />

authentically Germanic and in use starting with the 16th century in<br />

the majority of the German-speaking countries, this type has actually<br />

been used in The Third Reich till 1941, before being officially banned,

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